K-Swiss began when two brothers worked together to create the first all-leather tennis shoe. And with this athletic heritage, the label has since provided classic American style on and off the court for almost 50 years. “K-Swiss has always been a ‘prep’ brand, from the country club to the city sidewalk,” says Lead Designer Jon Tang. Even now, its iconic white sneaker remains a wardrobe essential. Here’s how to make this tennis staple part of your everyday style.