Investing in quality staples can mean long-term savings – but, contrary to popular belief, simple must-haves don’t have to be basic. Here, I’ve picked style-savvy updates on the most overworked items in your fall wardrobe. From edgy eyewear to a black bag with striking hardware, these trends are worth buying in to.

most coveted 10.20.14

  1. Mackage “Paulina” Merlot Wool Blend & Leather Coat. A traditional wool style is made current with an of-the-moment hue and leather trim.
  2. Catherine Malandrino “Karen” Leather Pant. Replace your go-to skinnies with this versatile pant for an instant dose of luxury.
  3. Chloé “Drew” Small Shoulder Bag. Minimalist hardware has maximum effect on this classically tailored shoulder bag.
  4. Super Unisex “Andrea” Sunglasses. For an approachable look, choose tortoiseshell when trying an edgy frame shape.
  5. Valentino “Rockstud” Patent Leather Ballet Flat. Swap out your basic black flat for this pointed-toe patent pair in a color combo that goes with everything. It’s a commuter’s best friend.


By Kasey Rowe, Assistant Fashion Editor

What are your must-haves from this week’s Boutiques? Tweet us at @ruelala to share.

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October 20, 2014

When it comes to style moves, Justin Timberlake has it down to a science. From tailored suits with patterned shirts to your not-so-average basic tees, there’s no denying he brought sexy back (to the style game, of course). But it’s his chill, laid-back vibe we love the most: relaxed jeans, casual kicks, and sleek shades.

Celebrity Style to Watch: Justin Timberlake
To snag one of his signature looks, follow these simple steps:

  1. Skip the suit and tie for this one. Start with a pair of relaxed straight-leg jeans in a medium or dark wash.
  2. Casually layer on a loose-fitting graphic tee and button-front shirt. Undo the buttons, give the collar a little push, and wear it untucked. Loosely roll the sleeves up to your elbows to show off some arm candy.
  3. You can’t go wrong with stylish shades. And throw on a hat, like a newsboy cap or fedora.

All you need is JT’s confident smirk and you’re ready to go.

For extra inspiration, head to our Leading Man: Get Justin Timberlake’s Off-Duty Look Boutique. Opens Monday, June 30, at 11AM ET.

By Natasha Iwanow, Copy Intern

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June 29, 2014

No matter how cold our iPhone® says it is, we can officially say it’s spring come March 20. 

1. Nothing makes us smile like a fresh bouquet of tulips.

2. Pull out the picnic baskets. We’re bringing the sandwiches (and the wine).

3. Biking to work is a lot more enjoyable once the ice disappears.

4. Relentless rainstorms are just another excuse to buy new Hunter boots.

5. More daylight hours? A reason to pick up some sunglasses.

Can’t get enough Pinterest inspiration? Check out past boards that caught our eye.

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March 18, 2014


Phillip Lim Women’s PLROCSNVY0067 Sunglasses
You’re driving down a snowy suburban street. It’s before sunrise, and the world is crisp and breathtaking in your headlights. Then the sun comes up, and – glare. Everywhere. And it’s the worst. Now think of your bestie, who drives to work each morning in this post–daylight saving wintry nightmare. The best way to say you care? With these chic, eye-saving shades. Because no one wants to squint through their commute.

Our A Gazillion Gifts Boutique is now open.

Goof-Proof Gifting Reason #4: Extended holiday returns. Purchase now. Return through January 15.

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December 1, 2013

Sunglasses are crucial to summer style. They shield your eyes from the sun and look good doing it. For paparazzi-ready perfection, choose sunnies that contrast with your face shape.

Sunglasses Shapes
Oversized shades accentuate square, round, and oval faces flawlessy.

Sunglasses Shapes
Retro sunnies don’t play favorites – they look chic on just about anyone.

Sunglasses Shapes
Aviator frames help elongate heart-shaped faces and flatter oval shapes.

Our Sunglasses Inspired by Celebs: Snag Their Style Boutique opens Tuesday, June 23, at 11AM ET.

By Brianna Lapolla, Staff Writer

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June 2, 2013

Kate Spade Women’s “Rory” SunglassesThe one accessory your friend will show off all year round? These paparazzi-ready shades that will have her looking like a Hollywood starlet as soon as she puts them on.

The Get Gifty: Our Holiday Gift Shop Boutique is now open.

December 21, 2012

1. Sondra Roberts bag. Hello, dreamweaver. (See what I did there?) Our The Final Dash: Handbags & Little Leather Treats Boutique opens Tuesday, December 18, at 11AM ET.

2. Ray-Ban sunglasses. While I’ve always wavered on whether this shape will fit my face, you know what? I’m over it. There’s no way these wouldn’t look totally cool on anyone. Our Ray-Ban Boutique opens Monday, December 17, at 11AM ET.

3. alice + olivia dress. I learned very early on that the best way to party is in an unrestricting (read: eating-friendly) dress. So bring on the passed hors d’oeuvres. Our alice + olivia Boutique opens Tuesday, December 18, at 11AM ET.

4. luxury rebel boots. Chalk it up to the holidays, but glittery gold’s become my newest favorite neutral. Our luxury rebel Boutique opens Monday, December 17, at 11AM ET.

By Sarah Stanley, Staff Writer

Looking forward to something next week? Let us know in the comments below, or tweet us @ruelala.

December 16, 2012

We’ve already lost count of how many days we’ve been hustling for the #RueSprint, but the surprises aren’t stopping anytime soon. Today, it’s a pair of unisex polarized sunglasses from Smith Optics, and you can only snag them through this link for a mere 24 hours.

Did we mention they’re 70% off and just $29? Looks like there’s a little extra wiggle room for that two-day ski pass.

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December 8, 2012

Images via SOLO Eyewear

Since 2011, approximately 2,400 people in need across the globe have had their vision restored. Another feat by UNICEF, you ask? Nope – it was by way of SOLO Eyewear, and their utterly chic bamboo sunglasses.

While eye care is so easy to take for granted (I can’t imagine getting through the day-to-day without my own glasses), it turns out that nearly one billion people around the world are without access to it. An even more staggering statistic? About 80% of the world’s blindness is preventable.

The brainchild of San Diego State University classmates (and now alums) Jenny Amaraneni, Craig Stern, and Dana Holliday, SOLO Eyewear’s model is simple: With each purchase of a pair of SOLO sunglasses, eye care (be it surgery or prescription glasses) is provided for two people in need. Working in part with L V Prasad Eye Institute, Aravind Eye Care System, and Restoring Vision, SOLO was able to fund 150 cataract surgeries and 2,250 pairs of reading glasses in just a year and a half – all through the sale of their sunglasses.

The sunglasses are, hands down, so cool. I’m equal parts obsessed with the Bamblues and pretty much every style from their RAW Artists Competition (they’re available on pre-order now, for $150).

The long and short of it? Get out there and spread the word about SOLO Eyewear (after you snag your own pair of shades, that is).

By Sarah Stanley, Staff Writer

For more on stylish acts of charity, check our In Good Fashion column every Thursday.

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October 25, 2012