Gisele Bündchen is used to being scrutinized – she is a model after all. And her newest gig in Under Armour’s “I Will What I Want” campaign is no exception. Critics took issue with Gisele starring in the ads, as she is the first non-professional athlete tapped by the activewear label. But Under Armour is one step ahead of them.
In the campaign’s video, the Brazilian supermodel shows off her kickboxing skills as comments (both good and bad) flash behind her. “Gisele knows what it means to live under the microscope, amongst the noise of contradicting opinions. But will beats noise,” the brand states. Using negative comments as fuel, Gisele punches and kicks that hanging sandbag like a champ. As for her “haters”? I’m sure they’ve been silenced.
By Brianna Lapolla, Staff Writer
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