Whether your holiday shopping is in full swing or you’re a die-hard December 24 sprinter, it’s essential to stay on top of your list. Luckily, Rue is always there to help.

When you find that perfect gift, be sure to check on a few key pieces of information:

“Ships in” Window
When you find the dress for your holiday soiree or a great cashmere sweater for Mom, be sure to check when it’s expected to head out the door. Since we use different shipping methods on different pieces, some do take longer to send out than others. Checking this window will let you know if the dress won’t make it to you until after the party’s over.

Estimated Date of Delivery
After you order, the date that your package is expected to arrive will be in your order history. This is handy if you need to hide a gift from some (overly) curious eyes.

Continue reading “Insider Tip: Need-to-Know Rue Shopping Info” »

December 6, 2012

Being Schooled in Style by the Under 12 Set

We asked the youngsters of four Rue associates to dress their parents for a day at the office and teach us all that they could about style. Needless to say, it was quite an education.

Lesson #1: It’s okay to break out your party clothes on a Monday.
Maureen’s bright paisley dress doesn’t get as much wear as it deserves – at least according to Henry, age 6 3/4 – so the Rue stylist donned it for the normal workday. “It must have been infectious because I got tons of smiles,” she says. So why did Henry opt for more formal attire? “It has all my favorite colors,” he says. “I like that it has pink – because pink is for girls. I like that it has orange too. Orange is my favorite color.”

Lesson #2: Dress for an adventure.
When he learned he’d have to wear soccer shorts paired with dress shoes, Colin, our SVP of User Experience, was a bit skeptical (and we’re putting that lightly). What was son Jack (11) thinking? It’s simple. “If you’re going to play soccer after work, you don’t even have to change!” he explains. Whether you’re a sports aficionado or consider shopping your cardio, make sure to get on board by dressing for some spontaneous fun.
Continue reading “Getting Schooled in Style” »

September 15, 2011

Rue San Francisco

We’re ushering in more and more local style across the country, and this time we’re honing in on the Bay Area. Rue San Francisco has arrived, giving you insider access to all the best local spots in the city. To celebrate San Francisco’s debut, we sat down with Director of Brand Partnerships, Heather Hartle, to talk about the city’s stellar boutiques, navigating the hills, and what to do when the fog rolls out.

Rue La La: Every city has its own fashion personality. What defines San Francisco style?
Heather: People love to say that San Francisco doesn’t have a distinct fashion style. My take on that sentiment is that because San Francisco has always been home to and prides itself on its entrepreneurs, free thinkers, and independents, it fails to fall into a set style persona. And that is a good thing. We’ve got everything from the preppy Marina girls and Mission hipsters to the tech geeks and ladies who lunch. I think of San Francisco style much like I do the people who wear it: varied and independent, with a strong sense of self.
Continue reading “Local Style: Heather Hartle of Rue San Francisco” »

August 3, 2011

We’re beyond excited to introduce this new feature to our Members. Since we know what it’s like to miss out on something you have to have, we’ve come up with a way to try to get it for you – if you still want it.

Now how exactly does it work? Say there’s an item you love, but it sells out. With Still Want It, you’ll be able to tell us just what you’re looking for, and if we can get it for you, we’ll charge your credit card and send it.

Being able to give our Members more of what they want is always first on our list. So look for our new feature on most of our product pages. And don’t forget to take advantage of all the other ways we’ve made getting what you want even easier:
Continue reading “Sold Out, But Still Want It?” »

July 21, 2011



This summer, our favorite preppy pattern is making some serious headlines with a look that’s equal parts baguette-in-bicycle-basket Parisian and catamaran-in-waters-of-Newport nautical. Rue Stylist Evan works his magic by repurposing this once-casual number threefold: for a sidecar at the speakeasy, a presentation at the office, and a weekend whisk-away to the beach.

1. We believe in neon at night. When heading out on the town, a bold, bright top completely carries a look of basic black. Opt for strappy heels, cropped pants, and a dangling gold necklace to play off the top’s relaxed feel.

2. We believe lots of accessories can still look polished. The tailored blazer and sleek white denim perfectly tame the bright stripes, billowy scarf, and beachy wedges, making the ultimate office-to-drinks ensemble.

3. We believe high-contrast colors are easily wearable. Warm, saturated yellow is such an interesting and chic complement to the cool oceanic hue. Layered and effortless, this is the perfect day-at-the-yacht-club look.

P.S. – A styling tip: When mixing any patterns, select prints in different sizes to keep it chic.

June 10, 2011


Borrowed from the Boys

Rue stylist Lindsay couldn’t resist shopping our It’s a Guy Thing Boutique for herself, and showed us how some easy styling can redefine this tomato red scott james summer sweater entirely.

With Diane Keaton à la Annie Hall as your muse, broaden your horizons and look towards menswear as an option for women. When done right, there’s something cheeky – and just a little bit daring – about girls borrowing from the boys.

Our It’s A Guy Thing Boutique opened Wednesday, May 25, 2011 at 11AM ET.

May 26, 2011


Three words: Coveted. Chanel. Confections. Everyone at Rue has been drooling over these designer treasures. Take a glimpse. And start writing your wish list.

Behind the Scenes: Madison Avenue Couture

Our Madison Avenue Couture – Chanel Boutique opens Saturday, April 2nd, 2011 at 11AM ET.

April 1, 2011


These comfy classics make walking the walk a whole lot easier. Take a peek into our delightfully dirt-packed photo shoot.

Behind the Scenes: Birkenstock

March 30, 2011