First of all, kudos for getting a jump on your Valentine’s Day plans (T-minus less than three weeks to go!). Starting now (well, yesterday, with our Romance 101 Boutique) and for the next few weeks, we’ll have Boutiques chock full of everything – and I mean everything – you’ll need to outfit your day. Whether you’re boycotting red and pink or laying a path of rose petals, plan (and shop) to your heart’s content.


Second date
You like each other, but it’s only been a couple of weeks (stop panicking). Get dolled up and dapper in these can’t-help-but-stare dresses and date wear (that’s gift enough for now) and grab drinks at a swanky bar. And gents, a bouquet of something never hurts.
Our It’s Love: Valentine’s Day Style for Her and Him Boutiques open Thursday, January 31, at 11AM ET.

“We don’t do Valentine’s Day”
Or so you say. Skip the not-quite-cooked-to-perfection meal out and plan an intimate dinner at home, complete with a rose centerpiece, Orrefors flutes, and filet mignon (cooked just how you like it).
Our Table for Two: A Romantic Dinner at Home Boutique opens Monday, January 28, at 11AM ET.

If you’re with the one you want (like, for forever)
Guys, if you’re hoping to put a ring on it (eventually), this is not the time to overlook seemingly silly holidays. So, if you’re saving the diamond for another time, opt for an almost-as-impressive Swarovski crystal pendant or pair of earrings. Ladies, a stainless steel Raymond Weil watch is fail-safe. He’ll pass this one on to the kids.
Our Be Mine, All Mine: Standout Watches & Jewelry Boutique opens Monday, January 28, at 11AM ET.

By Julia Ivins, Staff Writer

What are you planning for Valentine’s Day? Let us know in the comments below, or tweet us at @ruelala.

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January 26, 2013


In a sea of watches, it’s hard to hit the mark without getting totally overwhelmed. How do you know which one will suit you best? To make things easier, just consider your overall sense of style. Are you classic and refined, or edgy and a bit unconventional? Once you’ve figured it out, make it personal with colors, mixed metals, or even a touch of sparkle (and don’t forget to throw out lots of hints for the holidays).

Round-Faced Watches
The most common type of watch face is popular for its classic, traditional shape. Fasten on one of these timepieces if you’re a businessman or have a more refined taste.

Square-Faced Watches
The new kid in town, square-faced timepieces lend an avant-garde feel and eye-catching quality to any outfit. Rock one of these watches if you’re more of a risk-taker or work in a creative environment.

Our Raymond Weil Boutique opens Sunday, December 2, at 11AM ET.

By Brianna Lapolla, Staff Writer

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December 2, 2012