Pretty Talk: Trying Out Colored Mascara

Ever since seeing the bright purple eyelashes at Stella McCartney’s fall 2012 runway show, I’ve been dying to get my hands on tinted mascara. Packing more punch than everyday black, colors like plum, cobalt, neon green, and even red have been popping up everywhere – and leaving a lasting impression in their wake.

My personal color of choice was a vibrant shade of blue from Physicians Formula (which is actually quite subtle if you only put on one coat – I ended up doing two heavy coats and it made my lashes noticeably blue). Not quite sold on the look just yet? Read on for some tips on how to pick the best bold mascara shade for your eye color.

Blue Mascara
If you have blue eyes, blue mascara is the way to go. Adding depth to lashes and brightening eyes (which makes the whites look even whiter), cobalt shades emphasize the blue pigments and make eyes appear clearer.

Purple Mascara
While purple mascaras tend to look brighter on the brush than they do on your lashes, this shade works well with almost any skin tone. Redheads can pull off bright purple shades best, but the hue also deepens brown eyes and brings out green and amber tones in hazel eyes.

Green Mascara
A neon green shade was popular on Dior’s fall 2013 runway, but the color can be worn in real life – just more subtly. It brings out warm brown and violet tones in eyes, according to

Red/Pink Mascara
Also spotted on the runway at Dior, red mascara is definitely not for the faint of heart. suggests pairing this bold mascara with a matching shade of liquid liner on the upper lashes. Bonus: If your eyes are blue, the red pigments will bring out the tones flawlessly.

By Brianna Lapolla, Staff Writer

Would you try colored mascara? Share in the comments below, or tweet us at @ruelala.

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February 19, 2013

Pretty Talk: Streamline Your Beauty Routine

I’ll admit it: I’m clearly not a morning person. I like sleeping in more than anything else, which means it’s always a sprint to get out the door on time. So when I only have ten minutes to spare – with my hair in a messy bun on the top of my head and my makeup undone – having a go-to, super-quick beauty routine is a life (and time) saver. Below, some tips for a flawless look – sans hours of prep.

1. Do some of the work at night.
Allure suggests washing and conditioning your hair before bed, so it’s ready to go in the morning. If it needs a little extra help, use dry shampoo at the roots to refresh strands. And if you have dry, sensitive, or normal skin, they also advise only washing your face at night, then using a facial wipe before applying the day’s moisturizer with SPF.

2. Ten minutes is all you need in the morning.
Figure out what your must-have beauty products are, then decide which ones will make the biggest impact within the littlest amount of time (ten minutes, tops). Five products I swear by? BB cream (moisturizer, primer, and foundation all in one!), bronzer, eyeliner, mascara, and lip gloss.

3. Keep your everyday makeup accessible.
If you’re prone to the early-morning frenzy, keep your everyday makeup in a separate spot or pouch. It will eliminate minutes spent rummaging for the eyeliner you’re looking for. Allure also suggests trying creamy formulas that can be applied without using a brush, or stocking up on multitasking products that can be used on cheeks and lips (like stains and cream blushes).

4. Bring your beauty bag to the office for touch-ups.
Once you’re done applying your makeup, zip up the pouch and toss it in your work tote. That way, if you need any touch-ups during the day, you’ll be all set.

By Brianna Lapolla, Staff Writer

How do you get ready on busy mornings? Share them in the comments below, or tweet us at @ruelala.

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February 12, 2013

Pretty Talk: Top 4 Red Carpet Beauty Trends of 2013

Awards season is well underway, and if you were slightly more obsessed with the red carpet arrivals than the actual shows (guilty), then you’re in good company. From the hair and makeup to the sheer nail polish, both the Golden Globes and the SAG Awards saw four distinctly similar beauty trends – and bonus: they’re all easy to mimic (without a team of experts).

1. Barely-There Makeup
Celebs like Kate HudsonSienna Miller, and Rosario Dawson rocked a fresh, clean face at the Golden Globes with minimal makeup and glowing skin. Less time spent getting ready in the morning to achieve a red carpet look? I’m in.

2. Retro Waves
This is probably the biggest trend of awards season so far. With deep side parts and bouncy waves, stars like Amanda Seyfried, Tina Fey, and Jessica Alba all flaunted healthy-looking, no-fuss strands. Sport loose curls like theirs and your typical Friday night outfit pays homage to old Hollywood glamour.

3. Deep Lipstick
A bold pout was a major trend last fall (remember the burgundy lip?), and celebrities like Jessica Chastain, Isla Fisher, and Claire Danes carried the look straight on through to 2013. The quickest way to an A-list look is accomplished with a simple swipe of lipstick.

4. Neutral Nails
Bright nails have been a staple on red carpets past, but this year it was all about the pale pink and sheer polish. Jennifer Garner, Kerry Washington, and Jennifer Lawrence all flaunted nude polish at the SAG awards and proved that bold isn’t always best. Paint your own nails in a light hue and you’ll be a total convert (chips won’t show!).

By Brianna Lapolla, Staff Writer

What are your favorite red carpet beauty trends? Share them in the comments below, or tweet us at @ruelala.

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February 5, 2013

How to Determine Your Skin Type

Determining your skin type isn’t something that comes easily. How do you know if your complexion is oily, dry/sensitive, normal, or a mix of everything? Chances are, you’re miscasting your own personal skin type. Read up on these skin classifications (and take this quiz) to figure out where your skin falls, once and for all.

Your face looks and feels oily, mainly on your chin, nose, and forehead. You notice a shiny complexion right when you wake up and in the afternoons (when oil production is at its peak, according to Women’s Health magazine). You also have larger pores, which makes you more prone to acne.

Real Simple states that moisturizing is key for oily skin types (contrary to popular belief) because it keeps your skin from overproducing oil. Elle UK recommends oil-free moisturizer: slather it on at night, then use one with SPF in the morning before applying makeup. They also recommend cleansing your face with a creamy cleanser (to eliminate excess oil buildup) and keeping your pores clear by using products with salicylic acid.

Continue reading “Pretty Talk: How to Determine (and Perfect) Your Skin Type” »

January 29, 2013