Our Petunia Pickle Bottom Diaper Bags & Accessories Boutique opens Sunday, May 5, at 11AM ET.

By Brianna Lapolla, Staff Writer

Not a Member and like The (Style) Guide? You’ll love Rue La La. Join now.

Avigo Mini Cooper 6 Volt Ride-On. Because the kids have a while to go before they get their licenses, and these luxe ride-ons are just too cool to pass up. Only one question remains: Do they make these for grown-ups?

The Get Gifty: Our Holiday Gift Shop Boutique is now open.

Move over, Shark Week – it’s International Dinosaur Month, and we’re ready to celebrate.

Even eons later, the world’s still just as into dinosaurs as it was 251,000,000 years ago. In fact, there are countless ways to get the kids (and/or yourself) even more in touch with these beloved prehistoric pals, this side of the Stone Age.

1) Re-rent Jurassic Park. While the once-groundbreaking “special effects” may be lost on the Pixar generation, there’s no denying that that velociraptor scene (the one in the kitchen) was downright terrifying. They’ll respect it. We promise.

2) If a natural history museum is within reach, pack a lunch and spend a Saturday there. Larger-than-life skeletons will put the dino’s grandeur in full perspective.

3) Rotate dinosaur eggs into snack time. (The kids don’t have to know they’re healthy…)

4) Dress your little one as a dinosaur for Halloween. Millions-of-years-old reptiles always get more candy.

5) Archeologists in training can hone their skills by digging for dino bones online.

6) If this dinosaur expert doesn’t have all the kids’ questions (“Why are dinosaurs so big?”) answered, this video from National Geographic surely will.

7) Shop our Little Rue Celebrates International Dinosaur Month Boutique! It’s packed with dinosaur-inspired toys, books, and more, sure to keep any budding paleontologist blissfully occupied for hours.

Our Little Rue Celebrates International Dinosaur Month Boutique opens Wednesday, October 17, at 11AM ET.

By Sarah Stanley, Staff Writer

Not a Member and like The (Style) Guide? You’ll love Rue La La. Join now.

We asked the youngsters of four Rue associates to dress their parents for a day at the office and teach us all that they could about style. Needless to say, it was quite an education.

Lesson #1: It’s okay to break out your party clothes on a Monday.
Maureen’s bright paisley dress doesn’t get as much wear as it deserves – at least according to Henry, age 6 3/4 – so the Rue stylist donned it for the normal workday. “It must have been infectious because I got tons of smiles,” she says. So why did Henry opt for more formal attire? “It has all my favorite colors,” he says. “I like that it has pink – because pink is for girls. I like that it has orange too. Orange is my favorite color.”

Lesson #2: Dress for an adventure.
When he learned he’d have to wear soccer shorts paired with dress shoes, Colin, our SVP of User Experience, was a bit skeptical (and we’re putting that lightly). What was son Jack (11) thinking? It’s simple. “If you’re going to play soccer after work, you don’t even have to change!” he explains. Whether you’re a sports aficionado or consider shopping your cardio, make sure to get on board by dressing for some spontaneous fun.

Lesson #3: You can never over-accessorize.
Here at Rue, we love a good statement necklace – but multiples? Our Copy Director, Rachel, thought she might be breaking some sartorial rules when Jack (8) layered on a beaded necklace and choker (not to mention a big woven gold bracelet and a few bangles for good measure). “The night before work he said ‘So will we finish tomorrow?,’” she laughs. “He wanted to add even more in the morning.” Jack, we say your choices would make Carrie Bradshaw oh-so-proud.

And don’t forget the waist. Jack explains, “Belts are my favorite item of clothing because they make my pants feel good.”

Lesson #4: Metallics are for daytime, too.
The world according to Sydney (3): “Girly, bedazzled and pink, of course,” says mom Robin, a User Experience Designer, so she was hardly surprised when Syd picked an outfit with a little bit of shine. “While I never would think to wear these shoes before because they were so in-your-face silver, Sydney gave me the confidence that I needed.”

We’ll be sure to study our notes and take all this into consideration when we get dressed in the morning. What’s the best style lesson your kids have taught you?

Rachel S., Copy Director
“I love Different Like Coco – it’s the story of Coco Chanel, with great illustrations, and an amazing lesson about being your own person, having confidence, and overcoming tough circumstances.”

Cheryl K., EVP Chief Member Advocate
“As a little girl, I loved the Madeline book.”

Graham K., Art Director
“My favorite book was Quick as a Cricket by Audrey Wood. It was all about individuality and feeling good about oneself. It follows a little boy (that I always thought was me) alongside a bunch of animals. My mom would read each page and act out the animals. She’d bellow: ‘I’m as large as a whale’ and in a high, squeaky voice she’d shout: ‘I’m as small as an ant.’ It always made me laugh.”

Lauren D., Lead Stylist
“I still have them all, they’re my favorite things. I love Mickey’s In The Night Kitchen.”

@JeffBrailsford, Rue Member
“My favorite has always been The Giving Tree. Classic.”

@Jacksontalent, Rue Member
“Tie between Philip Hall Likes me, I Reckon Maybe and Green Eggs and Ham and a little-known classic, The Three Matildas.”

@Mdfletch7836, Rue Member
“The Little House by Virginia Lee Burton! I always remember it! That and The Monster At The End Of This Book. Classics!”

@Jon_elle, Rue Member
“My favorite childhood book is Are You My Mother? Love it. Oh that and the Hungry Catepillar. Hmm, where are my copies?”

Download the Little Rue bookplate

Little Rue is coming soon. In the meantime, find more on Tumblr (thatssolittlerue.tumblr.com) and tell us: what’s your favorite childhood book?

Big news for our littlest Members of Rue (and their grown-ups, too): Little Rue is coming soon! Get ready to experience small-fry style in a whole new way with this kid-worthy combination of style, fun, and little extras. Check out our video for a sneak peek into the colorful world of Little Rue (and follow us on tumblr).

Enjoy!