From search engines to fashion labels, some of today’s top companies celebrated April Fools’ Day by – what else? – posting a few online pranks. Below, a roundup of the gags that got us good.
2. Kayak.com Compares Hundreds of Bathrooms
Known for comparing travel packages, kayak.com created a limited-time tab on its site encouraging shoppers to “Find a place to go. Right now.” Users were even given the option to refine their search based on cleanliness. “Disgusting” earned a recurring reservation at a facility in NYC, while “impeccable” booked an extended stay at the Taj Mahal of toilets.
3. Bonobos’s Techstyle
This April Fools’ Day, Bonobos took wearable technology to a whole new level with “Wifiber,” a smart fabric that can do everything from read your body temperature to post your innermost feelings on an ex’s Facebook wall (whoops).
By Jillian Hudon, Staff Writer
Were you fooled by any brands today? Tweet us at @ruelala to share.
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