Bedtime Story: How The Company Store Got Its Start

If you cocoon yourself in these color-happy comforters and down blankets every night, then you know all about the dreamy softness that is The Company Store. But, do you know how it all began? Before you snuggle up, take a second to find out.

How The Company Store Got Its Start

For 103 years, this sleep authority has been crafting premium bedding from its very own factory in La Crosse, Wisconsin. Rooted by values passed down from Scandinavian ancestors, natural cotton and large-cluster down abound. Today? Those same standards (updated with head-turning hues) still keep us cozy.

The Company Store Boutique opens Thursday, July 17, at 3PM ET.

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July 17, 2014

How to Make a Dreamy Summer Bed in 4 Steps

High temps don’t have to mean sleeping sans covers. Your bed should be a cozy, enveloping sanctuary no matter what the season. So choose breathable 100% cotton, then begin layering.

Make the Perfect Summer Bed

  1. Start with the basics. A mattress cover will extend the life of your mattress and keep your fitted sheet from sliding off.
  2. Stay cool with crisp, breathable percale. Lay down your flat sheet, followed by a light, cotton blanket. Tuck them both in tightly and turn down at the top.
  3. Fold a duvet in thirds. Keep your comforter gathered at the foot of the bed for cooler nights – and to add plush texture to the overall look.
  4. Finish with pillows. Two sleepers, two shams, and a few front-facing throw pillows should do it. (There’s no such thing as too many.)

 

Our Sunday Sleep-In: Summer-Weight Bedding Boutique opens Sunday, June 15, at 11AM ET.

By Julia Ivins, Staff Writer

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June 15, 2014

Make the Bed in Flannel: The Cozy Staple’s All Grown Up

The thought of flannel sheets might conjure memories of the princess-printed or Boy Scout–ready sets you had as a kid. But now? It’s all grown up.

Why Flannel Sheets Rock

Rue Living Assistant Buyer Cara P. shares why our Egyptian cotton flannel is a bedtime staple for all ages: “It’s made my winter sleep experience feel more like indulgence than survival. I don’t have to jump into an icy-cold bed and wait that excruciating minute for the covers to warm up. It’s like sleeping inside a fluffy cloud – that’s heated.”

We’re down for that.

The Winter Bed Update: Cozy Flannel, Down, & More Boutique opens Tuesday, December 24, at 11AM ET.

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December 24, 2013

Company’s Coming: 4 Ways to Prep for Fall Guests

Clean sheets and spare towels go without saying. Next time overnighters stop by, take a few extra steps to make them feel truly at home.

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September 27, 2013

From Egypt with Love: The Story Behind Those Coveted Threads

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Since its commercialization in the 1800s, cotton has prevailed as Egypt’s biggest cash crop. The secret behind this luxe fabric’s super softness? Its inordinately long natural fibers, which allow for finer yarns without sacrificing strength. It’s also resistant to wear (growing softer with every wash), and can absorb deeper, brighter dyes.

Well, we’re officially ready to sink in.

Our Egyptian Cotton: For the Luxe Bed & Bath Boutique opens Friday, July 26, at 3PM ET.

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July 26, 2013