Mini Bags Are Having a Moment: The 3 Styles to Grab Hold of Now

Mini bags are everywhere right now, and with good reason. Small and compact, they keep all your essentials (credit card, red lipstick – you get the picture) on hand without the bulk of a large tote. Meaning you can go from the bar to the dance floor without missing a beat, or spilling that drink. The three clutches that will change your weekend routine? All right here.

Three DVF Mini Bags You Need Now

1. The Gracie Clutch
Known for its front-flap design, this roomy foldover bag is a day-to-night must – just throw flats inside.

2. The Sutra Clutch
With a structured silhouette and oversized chain link clasp, this pint-sized box packs a big style punch.

3. The Lytton Clutch
Done up with sequins and a signature twig clasp, this small but mighty minaudière is an evening out’s best friend.

Our Diane von Furstenberg Boutique opens Friday, March 21, at 11AM ET.

By Brianna Lapolla, Staff Writer

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March 21, 2014

Polish Those Résumés – DVF Is Scouting for a New Series

Remember that time Whitney Port got a job (insert air quotes) at Diane von Furstenberg on The City? This is way better.

According to Refinery29, “The DVF brand is currently looking to cast eight ‘smart, sophisticated, and savvy people with a great sense of style’ in an unscripted show where they’ll compete to become a DVF brand ambassador.”

Diane von Furstenberg

The best part? Supposedly, you don’t need to be the niece or nephew of a fashion bigwig to snag a spot. But you do need “tons of passion and a great sense of style.” Obviously.

I may not be handing in my notice just yet, but I’ll surely set my DVR. Unscripted access to this icon is something I will not miss.

Read the full article at Refinery 29.

By Julia Ivins, Staff Writer

Will you be applying? Tweet us at @ruelala.

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December 21, 2013

Diane von Furstenberg Has the Cat Lady on Your List Covered (Phew)

R29: DVF Collaboration Puts The Cat Back In The Bag

Not sure what to get the cat lady-meets-fashionista in your life for the holidays? DVF has you covered. In collaboration with Harley Viera-Newton, Diane von Furstenberg created a limited-edition collection for the New York DJ and It girl’s two true loves: style and her furry feline, Marmite.

Choose from a headphone and play button combo set or a bejeweled cat clutch (pictured above), then gift away. See, there is something for everyone on your list.

Read more about the collaboration at refinery29.com.

By Brianna Lapolla, Staff Writer

Who do you know that would love this collaboration? Tweet us at @ruelala to share your thoughts.

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November 7, 2013