“Moonshine in a hand-blown crystal tumbler.” That’s what UrbanDaddy calls Alabama-born designer Billy Reid. And we can see why. His namesake brand – seeded in the South in 1998 – toes the line between backwoods and polish. Old-school details. Quality fabrics. All readily wearable, but never expected.
And there’s even more to it than that. Here’s what you need to know.
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Uniting the world of craftsmanship and refined tailoring with a rock ‘n’ roll aesthetic, John Varvatos has been part of the American design scene since 2000. Over the past 13 years, the brand has come to represent an entire lifestyle, including tailored clothing and accessories as well as edgier lines like John Varvatos Star U.S.A. and Converse by John Varvatos.
What else has this tough-guy label accomplished? Oh, you know, just multiple design awards from the CFDA and GQ Magazine…
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