Dooney & Bourke. The name is an American classic, but I’m willing to bet there’s a lot you don’t know about how these duck-branded handbags and accessories got to be so popular (besides their good looks, that is). Here’s the breakdown.

BLG-1615 Boutique Support- Dooney+Bourke

1975: Peter Dooney and Frederic Bourke launch their namesake leather goods line in South Norwalk, CT. Preppy striped surcingle belts and oh-so-dapper suspenders form the foundation of the business.

1981: Dooney & Bourke branches out into the handbag biz with the release of their Tack Case and Equestrian Bag, both made from bridle leather.

1983: The brand releases its first All-Weather Leather (AWL) handbag collection. Moisture slides off the 100% waterproof leather like water off a duck’s back, hence the line’s distinctive oval leather duck logo.

1997: Dooney.com launches, introducing lots and lots of American-made handbags and accessories to the interwebs.

2006 – 2008: Young celebs Emma Roberts and Hayden Panettiere collaborate with Dooney & Bourke to create namesake styles – a.k.a. the “Emma” and the “Hayden” – that add versatility to the brand’s offerings.

July 24, 2013: This now-iconic leather goods brand makes its Rue La La debut. Oh, happy day.

Our Dooney & Bourke Boutique opens Wednesday, July 24, at 11AM ET.

By Chrissy Makkas, Staff Writer

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July 23, 2013