Today, tens of thousands of runners from all over the world are hitting the streets, from Hopkinton to Boston, in the 2014 Boston Marathon. It’s always an inspiring scene to watch. But this year, in the aftermath of last year’s tragedy, the dedication and determination of each and every runner feels all the more profound. Putting one foot in front of the other for 26.2 miles is no easy feat, yet more people than ever are rising to the challenge.

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April 21, 2014

It’s hard to believe it’s been a year since our city was turned inside out by the senseless act of terror at the Boston Marathon. Today, we remember all of those affected and remind ourselves that Boston is just as strong, proud, and brave as ever.

Over the next week, along with our friends at Alex and Ani, we’ll be showing our support by collecting virtual cheers through Thunderclap.it. And we’d love for you to join in. It costs nothing, but means a lot. On the morning of Marathon Monday, these cheers will automatically be sent from the social media accounts of every single one of you who joins in with us.

Simply visit our Thunderclap page here and link your Twitter, Facebook, or Tumblr. Then, spread the word and help us show the world that we are all still Boston Strong.

– Steve Davis, Chief Executive Officer

April 15, 2014