The Moisturizer Guide: From SPFs to DD Creams

You’re not the only one confused by the endless cream and moisturizer options out there this fall. BB. CC. DD. (Do they remind anyone else of bra sizes? Maybe it’s just us.) Here, a rundown of everything you need to know about the season’s top hydrators.

The Fall Moisturizer Guide

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November 6, 2013

How to Rock Black Lipstick – Just Like Nikia Phoenix

The last time you saw black lipstick was on angsty teenage mall rats. But since Fashion Week, the look has been a lot less goth and a lot more chic. (For proof, see model and blogger Nikia Phoenix.)

Lucky for you, this costume-clad week brings endless Halloween soirees to try it out. But that’s only the test run. Swap the costume for your favorite GNO outfit and follow these simple, foolproof rules to wear this bold look on the weekend.

Black Lipstick

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October 30, 2013

So, You Overslept: 3 Steps for Quick & Easy Hair

You turned your alarm off instead of hitting the snooze button – we’ve all been there. And now you have mere minutes to pull yourself together and head out the door. Luckily, you planned out your outfit the night before (smart thinking). But what about your hair?


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October 16, 2013

Behind the Scenes We Go: Backstage Beauty at SKINGRAFT

Sure, clothes are the big draw at New York Fashion Week (both in and out of the tents) – but without the right hair and makeup, a look just wouldn’t be complete. Take SKINGRAFT’s show, for example. The models’ minimalist makeup and wet, tousled hair really drove home the line’s edgy yet sporty aesthetic. To see how it all came together, I went backstage to talk to the artists behind the beauty.

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September 12, 2013

Behind the Scenes We Go: Backstage Beauty at Korto Momolu

The energy at Fashion Week is palpable. So much thought and creativity goes into each aspect – and there’s no exception for the hairstyles that hit the runways. I was able to get a backstage view of the prep at Korto Momolu‘s show. A designer and Project Runway alum, Momolu’s concept was all about good and evil. And the hair for the show? It was also a combination of sweet and spicy. The highly perched fishtail braid was an unexpected, edgy twist on a girlhood favorite.


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September 10, 2013

So You Overslept: How to Get Ready in 5 Minutes

Snooze was just so tempting. You pressed it thrice. And then again. And now? You have a seriously short five minutes to shoot out the door for Monday’s meeting with the boss. And bedhead just won’t do.

Hey, it happens to the best of us. But before you call it quits on Monday altogether, read up on how to get ready faster than you thought humanly possible.

Ready in Five

Countdown… five minutes.
Don’t you dare think about showering. Slip on a black dress and black flats. No matching or hobbling in heels = key. (If it’s wrinkled, toss it in the dryer with a wet sock while you get ready.) Top with a bold accessory – think conversation piece.

Countdown… four minutes.
Run to the bathroom, splash your face with cold water to liven up your skin, and use a quick face wipe (like these, which also boast SPF). Then brush your teeth… or, er, pop some gum.

Countdown… three minutes.
Wake up tired eyes with a caffeinated eye cream, then apply the make-up basics: foundation (or cover-up) and a quick swipe of mascara. Look for products that do double-duty. A moisturizing foundation, for example, or a lash-curling mascara.

Countdown… two minutes.
Break out the oversleeper’s miracle product: dry shampoo. Spray with abandon, brush through, repeat. Add a tiny smidge of lotion to tame flyaways. If results are unsatisfactory, do a quick braid or tie on a head scarf. Any color will do (since you’re wearing black, right?).

Countdown… one minute.
Swipe on some deodorant and finish with a splash of perfume. Remember: Slightly unkempt is passable, but smelly will haunt you for days. 

There you have it. Now, off you go.

By Joanna Berliner, Editor 

Have any get-ready-fast tips? Tweet us at @ruelala to share them. 

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July 21, 2013

Freshen Up Anywhere: 8 Beauty Essentials that Fit in Your Handbag

Summer brings a season of impromptu plans – especially in New England. Mainly because we would rather relish every second of warm weather than waste time inside getting ready. Which, of course, presents a small set of problems.

Whether you’re planning to be out all Saturday, heading straight to a date after work, or rushing out the door because your friends prefer not to give you any warning, this checklist will come in handy. With a small cosmetic bag filled with these must-have items, you can be out the door and freshening up in the cab in moments.


Our Tweezerman Boutique opens Tuesday, May 28, at 11AM ET.

By Julia Ivins, Staff Writer

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May 28, 2013

Pretty Talk: Dewy Skin for Spring

No need to revamp your whole beauty routine – just add some highlighting for a fresh look

Spring is all about healthy, glowing skin, but sometimes we need a little boost from our beauty bags. With a little highlighter and a dose of antioxidants (dark chocolate counts!), you’ll be on your way to looking fresh-faced all season long.

How to get the Dewy Look

By Brianna Lapolla, Staff Writer

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April 9, 2013

Pretty Talk: Spring Fragrance Trends

Floral, citrus, or musk – spritz on the season's top scents

Spring is all about the return to lighter, airier things – fragrances being one of them. Just like in fashion and beauty, there are also scent trends that change from season to season. So whether your favorites include floral, citrus, or musk undertones, there’s a warm-weather alternative to your winter spritz of choice. Below, a guide to this year’s top trending perfumes.

Screen shot 2013-04-02 at 10.14.05 AM

Image courtesy of Chernetskaya/Stock Free Images.

1. Fruity florals (like Marc Jacobs Daisy Eau So Fresh) are uplifting and simple, making them an ideal pick for spring.
2. If fruity scents mixed with musky undertones are your thing, try Van Cleef & Arpels Feerie Spring Blossom, which has hints of wild raspberry and lychee sharpened with pink pepper.
3. Labeled as more exotic than precious, Dolce & Gabbana Desire is the perfume to spritz on for rooftop bars and nights out.
4. Fusing juicy bergamot and apple with a floral bouquet of jasmine and ylang-ylang, See by Chloé gives off the scent of sweet musky vanilla. (Sephora labels it as the urban-chic scent.)
5. A blend of elegant jasmine and the unexpected, delicate sweetness of panna cotta create the sophisticated and fresh Salvatore Ferragamo Signorina Eau de Parfum, reminiscent of bright, sun-filled days.

By Brianna Lapolla, Staff Writer

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April 2, 2013

Pretty Talk: Perfecting the Springtime Smoky Eye


BLG-1361 Pretty Talk Smoky Eye for Daytime


Winter isn’t the only time when a smoky eye is appropriate. In softer shades (think brown, bronze, and even purple), this brighter, smudged-out makeup trend is completely doable for spring. Below, a step-by-step guide to achieving the look.

1. Prep skin with a super silky foundation to even skin tone and create a blank canvas.
2. Dust a warm brown, bronze, or light purple eye shadow all over lids, blending toward the brow bone.
3. Paint a slightly darker shade in the crease of your eyelid for depth.
4. For super-sharp definition, use a high-precision liner (in black or dark brown) with a handy smudger on the end to line your upper and lower lashes.
5. Smudge, smudge, smudge until you achieve a soft, blended look.
6. Finish off with a swipe of jet black mascara to frame your spring smoky eye.

By Brianna Lapolla, Staff Writer

Will you try the smoky eye for spring? Share in the comments below, or tweet us at @ruelala.

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March 26, 2013