Bag a Birkin

We all know the power of a Birkin, but no one knows it better than Michael Tonello, author of Bringing Home the BirkinHe’s beloved in the luxuries market – particularly for his work with the iconic Hermès bag. Here, some highlights from our chat with him. Read the full interview here.

What’s the craziest thing you had to do in order to deliver a Birkin to a client?
I once sold a Birkin to a client, but the sale was predicated upon me being able to “deliver it by tomorrow at 11AM” in Nice, France. She was about to board a private yacht for a three-week cruise. I was in Barcelona at the time, so I rented a nice car and drove like the wind.

Say you’ve found a pre-loved Hermès bag. What are three tricks to determine it’s real?
The single most important factor is the stitching. The bag should be saddle stitch with linen thread that has been coated with beeswax. Fakes are typically made with polyester thread and entirely machine stitched. The Hermès logo and font are also tough to replicate exactly. Finally, the interior stitching and craftsmanship of the bag should be as nice and clean as the exterior.

By Anna Kuchinsky, Staff Writer

Enter our Bag a Birkin Giveaway today through March 30, 2013, for the chance to win your dream bag.

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March 16, 2013


While I love what a good piece of statement jewelry can do for an outfit, I usually stick to a few classic items for everyday wear. Diamond studs, my grandmother’s engagement ring (now set into a necklace), and a sapphire ring are my go-to adornments.

These heirloom pieces – passed down from generation to generation – have both sentimental value and price tags I’m in no position to replace should disaster strike. While a semiannual trip to a professional cleaner is in order, here are a few ways you can care for cherished jewelry at home:

Make your own cleaner. Whip up this recipe by combining things you already have in your cupboards, then soak the jewelry for 5 – 10 minutes.

Use a treated polishing cloth. Just pay attention to what is in your chosen cleaner. Some chemicals may be great for metals, but not for soft or delicate stones like opals or pearls.

Take care while getting ready. Think critically about when you put your jewelry on in the morning. Everyday dirt, oils, and product chemicals can dull down jewelry, so make small changes to your routine to avoid this. Waiting until after you apply hair spray, makeup, or perfume to don your pieces can help maintain the longevity of their shine.

Avoid moist settings. This goes without saying, but when you’re heading to the beach or pool, leave your jewelry at home. Too much can go wrong.

By Lauryn Paiva, Staff Writer

Do you have any tips for caring for heirloom or vintage jewelry? Share in the comments below, or tweet us at @ruelala.

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February 21, 2013

Whether your holiday shopping is in full swing or you’re a die-hard December 24 sprinter, it’s essential to stay on top of your list. Luckily, Rue is always there to help.

When you find that perfect gift, be sure to check on a few key pieces of information:

“Ships in” Window
When you find the dress for your holiday soiree or a great cashmere sweater for Mom, be sure to check when it’s expected to head out the door. Since we use different shipping methods on different pieces, some do take longer to send out than others. Checking this window will let you know if the dress won’t make it to you until after the party’s over.

Estimated Date of Delivery
After you order, the date that your package is expected to arrive will be in your order history. This is handy if you need to hide a gift from some (overly) curious eyes.

Continue reading “Insider Tip: Need-to-Know Rue Shopping Info” »

December 6, 2012


From their edgy ads to their oh-so-flattering fits, HUDSON Jeans are pretty much denim royalty. Check out our breakdown below of just what makes these baby blues so iconic.


Our HUDSON Boutique opens Friday, November 30, at 11AM ET.

By Keriann Coffey, Associate Blog Editor

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Continue reading “Anatomy of a Jean Icon” »

November 30, 2012


We’re three days into the #RueSprint, and it’s only going to get better. Today’s can’t-miss pick? A La Mer women’s “Carpe Diem” watch to keep you on time for all those holiday parties.

But it’s only available through this link, for a mere 24 hours. Time to get a move on.

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November 29, 2012

As if there wasn’t enough reason to keep your laptops and cell phones close by (those Instagram-worthy moments always happen on the fly), there’s now even more incentive to keep Facebook and Twitter up – at least when the boss isn’t looking.

Starting tomorrow, we’re debuting The Rue Sprint, an exclusive Boutique open to our social media fans only. Once a day over the course of the month, we’ll feature a so-good-you’ll-have-to-do-a-double-take product that will leave your friends green with envy – and your closet a whole lot happier.

Just keep your eyes peeled on our Twitter account, Facebook page, and here on the blog. Each day, The Rue Sprint link will be posted on one of those channels, meaning it’s the only way you’ll have access to these can’t-miss Boutiques (and you never know where it will show up next).

What are you hoping you’ll find in The Rue Sprint? Tell us in the comments, or tweet us with #RueSprint at @ruelala.

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November 26, 2012

By now, you’re a pro at setting your reminders, which is great if all you want to do is brag to your friends that you were first into the Boutique. But Rue is all about the hunt.

There, in the 3rd row, is the dress that you can wear for your night out, your holiday party, and with a low-key blazer and boots. You freeze, careful not to scare it off. Is it in your size? It’s totally in your size. But there are only two left! Now what? You need to be the fastest to the draw!

Watching the piece you can wear 19 different ways get poached right in front of you only has to happen once. The burn and the anger and the outrage will stay with you all through your shopping career.

So it’s about time you put a stop to it all and discovered a way to snap that piece up – fast. I’m talking our steal-saving button: Quick! Buy It.  Those black over-the-knee boots? Quick! Buy It. The dress for your impending high school reunion? Quick! Buy It. Not Quick! Buying yet? Here’s how you get started:

Update your account. Fill in your billing address, shipping address, and payment method under the My Account tab. Concierge tip – if you send a gift to a different address, it will save as your new shipping default. Always give your preferred shipping a second glance – we’d hate for your order to be detoured!

Click three times. 1) When you find one of those pieces you’ve been wanting while shopping a Boutique, click on it. 2) Then click the pink Quick! Buy It. button. 3) Finally, click the Place Order button on the pop up, and that find is yours. With Rue 30, you only pay $9.95 for standard shipping once, so all your other purchases ship for free. Shop, click, repeat as necessary.

As a QBI master, you can stop worrying and start watching the “Success! Your Order is Confirmed” notices pile up.

By Amy Bootier, Customer Concierge Guru

Have a question? Tweet Amy @ruelala_help or let us know your shopping tips @ruelala.

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September 25, 2012

Meet Eddie Ross, our new Home Editorial Director. That is, if you don’t already know him. Eddie’s a home aficionado. He’s worked for glossies like House Beautiful, Martha Stewart Living, Southern Living, and beyond – and did a two-season stint on Bravo’s Top Design.

Simply put, he knows his stuff (and is more than willing to dish his secrets). So, in honor of today’s bedroom-centric Boutiques, I jumped at the chance to get his take on the most important piece of furniture you own: your bed. Here, he talks everything from pattern mixing to the secret behind perfect sheets. Prop those pillows – your sleep space is in for a refresher.

Image via Miki Duisterhof 

Trick #1: It all begins with the bed.
“The easiest way to update your master suite is simply changing the bed. Now that we’re getting into the colder months, there are so many things you can do – put down a new, heavier duvet, add some more cozy pillows. One of the things I love about shopping on Rue is that you can afford to do this often. You can buy multiple high-end items, get two sets of sheets, and mix and match on your bed to create your own look.”

Trick #2: Have some fun with it. 
“Don’t be afraid to play with color and pattern. Right now I love mixing a pattern with a solid. But remember that if you have too much pattern on a bed, it can be overwhelming – kind of like a funhouse. Choose a patterned duvet, a tone-on-tone matte coverlet, and mix a couple patterned pillows in with solid-colored ones to add visual interest to your bed.”

Trick #3: Cozy things up with texture.
“I love to play with different textures. It’s great to have flannels and quilts and faux fur and ultra suede pillows. The whole room gets a more youthful look – it’s not so hotel-like. I love adding texture to a headboard, too. Take a simple upholstered headboard and throw a quilt over it to give it a different look. Or try a faux fur throw – drape it over the headboard and tuck it into the mattress in the back. It makes everything a little cozier.”

Trick #4: Know the secret to perfect sheets.
“Here’s a stylist secret: If there’s no time to iron those sheets, there’s nothing better than having ironed pillowcases. If you just iron your pillowcases – and maybe the top 12 inches of the sheets – you get all the luxury without the work. And don’t dry the sheets totally in the dryer. Dry them until they’re still a tad bit damp. When you put them on the bed after, it’s almost like they iron themselves out.”

Inspired? Updated your sleep space with help from our coza Boutique and Buyers’ Picks: 50 Amazing Duvets Boutique, open Tuesday, September 18, at 8PM ET.

By Joanna Berliner, Editor

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September 18, 2012

It’s arrived – the most wonderful time of the year. That’s right, fashion-lovers, New York Fashion Week is finally here. And kicking off this magical week is the fourth annual Fashion’s Night Out.

A little history: FNO is a global initiative sponsored by Vogue and the Council of Fashion Designers of America. It was created to celebrate fashion, boost the industry’s economy during the recession, and pretty much just put the fun back in shopping (although, when has shopping ever been not fun?); it’s a night to enjoy all things stylish. The best part? There’s no need to book a trip to NYC to join in on the fashion chaos. From our hometown of Boston to L.A. and even Sydney, cities around the world are participating.

So pick up your official Fashion’s Night Out garb here, find out the event listings in your city (if you’re in Boston or NYC join us at Nanette Lepore), and get to shopping. And, if you’re not tuckered out by all the deals and celeb sightings – check back in with us tomorrow for more NYFW coverage.

By Keriann Coffey, Associate Blog Editor

What are you doing for FNO? Share it in the comments below or tweet us @ruelala #NYFW #FNO.

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September 6, 2012

We already know about a few perks of the coming fall months, but here’s one more. After a season filled with sunscreen, sand, and (hopefully) lots of traveling, your light summer handbag is probably due for a little R&R. I know mine is.

As far as I can tell, there isn’t an exact time to make the switch. My suggestion? Wait until around the third week in September. That way, the warmest of the late-summer days have passed and, with apple-picking season in full swing, people are really starting to get into the autumn state of mind. So you’ve got the time, now for the how:

Before packing it up:

  1. Clean it: Make sure to toss those old receipts and gum wrappers, then wipe it down with alcohol-free baby wipes so it’s as good as new next summer (or better yet, add the inevitable loose coins at the bottom to the new bag fund).
  2. Stuff it: Instead of stuffing your bag with tissue paper, try using bubble wrap. This alternative still helps your bag keep its shape but doesn’t attract moths.
  3. Bag it: Yes, those dust bags have an actual use. Keep your carry-all protected.
  4. Store it: Find a safe place to keep your bags until next year rolls around. Make sure it’s away from moisture and any direct sunlight.


Before breaking it out:

  1. Pick it: This season is all about structure. Choose a bag that’s bold enough to stand up to the trend, but still speaks to your personal style.
  2. Match it: To your body type, that is. That’s right, different bag shapes and sizes complement different body types.
      • Full upper half: Go with bags that accentuate your lower half to balance things out, like messenger and cross-body bags.
      • Full hips and legs: Pull the attention upward with a shorter strapped handbag that hits around your belly button.
      • Straight hips and waist: Add some dimension to your silhouette with a cross-body bag with bright colors and bold embellishments.
      • Curvy: Stick with oversized varieties in solid colors.
      • Petite: Seek out vertical-shaped bags with similar detailing to elongate your frame.
  3. Pack it: Stock up on all the essentials. Aside from the handbag staples, I suggest throwing in a few bobby pins, a compact pair of gloves (trust me on this – they come in handy as it gets cooler), band-aids, and a small wristlet.
  4. Flaunt it: Aside from becoming a regular Mary Poppins with your ready-for-anything additions, your perfectly seasonal arm candy will be the envy of, well, everyone.


By Abigail Kuzia, Editor

When do you turn over your handbag? Share it in the comments below or tweet us @ruelala.

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August 29, 2012