Here at Rue, we’re suckers for Mad Libs (then again, who isn’t?). So, this Mother’s Day, we created our very own special version and asked you to fill in the blanks. Below, check out a couple of the style-packed stories our Members crafted up. Then, make your own – it could just wind up on our social channels.

Think Mom’s the best? We do. Tell her (or the mom figure in your life) with a style-packed story made just for her. Create your Style Libs now.

Not a Member and like The (Style) Guide? You’ll love Rue La La. Join now.

We’ll cut right to the chase: we’d be lost without our moms. Not to mention our aunts, sisters, grandmothers, and all the other women out there who have paved the way to great style by making sure we didn’t leave the house sporting a pair of flannel PJ pants.

So this Mother’s Day, we’ve figured out the best way to say thanks: by proving to the world that her style’s unrivaled.

Send us a photo of your mom’s impeccable style or tweet us her best fashion advice to put her name in lights – or at least the chance to appear on our login page or social media channels. You can submit your photos and advice via Facebook, Twitter, or Instagram with the hashtag #momstyle.

We have a feeling this is one Mother’s Day gift she won’t soon forget.

Continue reading “Your Momma’s Got Style” »

The excitement’s contagious. Here at Rue, we’re all buzzing about Laura, our first Birkin winner, and how adorably glowing she is with her new bag (ahem, Birkin!) in hand.

The best news for you? If you haven’t entered yet, there’s still time. We have two more Birkins to give away, so get on it.

Only 8 days left. Enter our Bag a Birkin Giveaway for a chance to win yours.

– Rue La La

Not a Member and like The (Style) Guide? You’ll love Rue La La. Join now.

The Birkin. It’s the object of endless fashion fantasies. And now? We’re making dreams of toting that perfectly luxe structured Hermès beauty a reality. Here’s how:

Starting today through March 30, 2013, we’re giving away a pre-loved Birkin every week. Simply invite five friends to enter the giveaway with you, and that’s it – you (and those very lucky friends) are in the running. Consider your Friend of the Year award in the bag – pun intended.

It’s seriously that easy. So what are you waiting for? It’s time to send some invites.

Enter our Bag a Birkin Giveaway March 9 – 30, 2013, for the chance to win your dream bag.

Not a Member and like The (Style) Guide? You’ll love Rue La La. Join now.

There were so many of you who participated in our Love At First Sight Pinterest Sweepstakes – and so many boards to love. While we’ve chosen our grand prize winner (the lucky recipient of $1,000 to each Madewell and Rue La La), we wanted to share some of our favorite Member Pinboards.

1. Kellye’s board is an enticing combination of red and pink hearts.

2. We love Jackie’s casually chic style.

3. What could be more fun than bold, colorful style? We love Molly’s curated picks.

4. Our favorite thing about Abigail’s board? The Tina Fey quote she included.

Not a Member and like The (Style) Guide? You’ll love Rue La La. Join now.

There are just a few days left to enter our Love At First Sight Pinterest Sweepstakes for the chance to win $1,000 shopping sprees at both Rue La La and Madewell, but that doesn’t mean our Pinboards are slowing down anytime soon.

For today’s dose of (style) inspiration, we turned to our copy team for a peek at what they’ve been pinning to their own boards.

Who: Brianna Lapolla, Junior Copywriter
What she loves: All things pretty and feminine – which means plenty of pink.

Who: Jess Huckins, Copyeditor
What she loves: Jess has an eye for classic black with pops of color.

Need a crash course in Pinterest first? Check out our easy how-to guide, then enter our Rue La La + Madewell: Love At First Sight Pinterest Sweepstakes from February 5 to February 13, 2013, for the chance to win a $2,000 shopping spree – $1,000 to each Rue La La and Madewell.

Not a Member and like The (Style) Guide? You’ll love Rue La La. Join now.

Our Love At First Sight Pinterest Sweepstakes is in full swing, but there’s still plenty of time to get your pin on. (And with a $2,000 shopping spree at Rue La La and Madewell up for grabs, we have a feeling you’ll want to get started.)

To help get your creative juices flowing, we’re showing off two more of our staffers’ Pinboards to prove that the possibilities are endless – but always stylish.

Who: Bernice Denehan, Digital & Marketing Coordinator
What she loves: Bernice’s board is a perfect take on preppy-meets-sophisticated – with some cute puppies thrown in.

Who: Sara Abad, Junior Digital Designer
What she loves: Food and fashion. Now that’s a girl after our own heart.

Need a crash course in Pinterest first? Check out our easy how-to guide, then enter our Rue La La + Madewell: Love At First Sight Pinterest Sweepstakes from February 5 to February 13, 2013, for the chance to win a $2,000 shopping spree – $1,000 to each Rue La La and Madewell.

Not a Member and like The (Style) Guide? You’ll love Rue La La. Join now.

We interrupt our regularly scheduled dose of “Pinspiration” for something even more exciting: our Valentine’s Day Pinterest sweepstakes in partnership with Madewell. The stakes? One lucky winner will receive a $2,000 shopping spree – $1,000 to each Rue La La and Madewell.

The rules are simple: enter the sweeps on our Facebook page, then pin one thing you love from Rue La La, one thing you love from Madewell, and (at least) one other thing you’ve loved at first sight (spotted from anywhere). Go bananas. This is no time to show restraint.

For us, pinning what we love means anything from buffalo chicken pizza to an Hermès cuff bracelet – with plenty of style and Rueisms in between. But to get everyone’s gears rolling, we asked a couple of our staffers to create their own Pinterest boards (just to see what would make their lists).

Who: Rachel Solomon, Associate Creative Director
What she loves: We’re sensing a red trend – not to mention a commitment to Chanel.

Who: Domonic Gunn, Digital Designer
What he loves: Dom has a thing for tailored suits, and we have a sneaking suspicion his wife asked for those strappy sandals.

Enter our Rue La La + Madewell: Love At First Sight Pinterest Sweepstakes from February 5 to February 13, 2013, for the chance to win a $2,000 shopping spree – $1,000 to each Rue La La and Madewell.

Not a Member and like The (Style) Guide? You’ll love Rue La La. Join now.

Let’s face it: no matter how much you wish you had all the seasonal essentials, your closet’s just not there (yet). You know what helps? A $5,000 shopping spree on Rue La La (and some expert advice from the pros at Refinery29). Here’s how it’s done:

1. Enter to win the Ultimate Fall Wish List Giveaway on Refinery29.
2. Input your email address.
3. Click “Enter.”
4. Read the Official Rules (contest ends October 10, 2012).

That’s it. Mission complete. Cross your fingers and start making room for your new fall finds.

Picture this: Carefree shopping in SoHo, our favorite designers (25 of them, to be precise), exclusive discounts, and a great cause… what could be better than that? Pinch yourself, this isn’t a dream. Join us on Thursday, September 20 from 5PM-9PM EST for Shop The Night Away, a rave-worthy shopping event produced by OO.com featuring discounts at some of the most stylish retailers in the industry. Spoiler alert: Michael Kors, DVF, and Allsaints Spitalfields will all end up in our closets.

Need another reason to shop? Add yourself to the RSVP list to become a member of OO.com, a funding platform that provides educational opportunities to students all over the country. It’s a fashion no-brainer.

Stay ahead of all the Shop The Night Away action on September 20 by following us @ruelala. Don’t forget to add yourself to the list (RSVP is required.)

Not a Member and like The (Style) Guide? You’ll love Rue La La. Join now.