Color-Coded: The Masculine History of Soft Pink

Pink is for girls and blue is for boys, right? Not always the case. Yes, when it comes to color, it’s time to rethink those gender stereotypes. Because, as it turns out, it was men who first identified with the hue (and this is long before pink polos were popular).

Masculine History of Pink

You see, before WWII, society looked at these two colors in a very different light. In fact, in a 1918 Ladies’ Home Journal article, readers were informed that “blue, which is more delicate and dainty, is prettier for the girl.” At the time, pink was a stronger color signifying masculinity (as derived from red), so it was considered better suited for boys.

The pink-is-for-men trend continued through 1925, when pink suits – like the one shown in The Great Gatsby – were worn by men as stylish symbols of wealth. Somewhere along the line, however, the postwar generation decided to switch things up. Evidence of that change first came in 1947 when Christian Dior introduced the ultra-feminine New Look and offered it in pink. And ever since, women have taken to the decidedly feminine color with abandon.

By Jillian Hudon, Staff Writer

Want the lowdown on fabrics and more? Follow our What Are You (Really) Wearing? column every Thursday.

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April 10, 2014

Fashion Throwback: The Bucket Bag Reemerges

It’s official: Bucket bags are back. So if you held onto one from a decade ago – or inherited an aunt’s 70s original – you’re in luck. But before you set out on a recon mission to secure said bag, let’s take a closer look at this carry-all’s past.

Bucket Bags Are Back

It all began in the 1970s, when women opted for breezy, easygoing looks that went hand-in-hand with their free-spirited lifestyle. And the bucket bag, with its long, hands-free shoulder strap and roomy shape, fit that to a T. Equal parts form and function, it quickly became a must-have accessory for every woman of the era.

Today, designers have updated this boho style with new materials and luxe accents, making it a true modern classic – and it’s topping every trend list this spring.

By Jillian Hudon, Staff Writer

Want the lowdown on fabrics and more? Follow our What Are You (Really) Wearing? column every Thursday.

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April 3, 2014

The d’Orsay: A Look at This Season’s Must-Have Shoe

Flat or heeled, d’Orsays are officially the shoe of the spring season. But before you grab a pair of both (like I did), let’s take a look at the origin of this namesake style.

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March 27, 2014

Fashion Flashback: The Return of Overalls

It’s official: 90s grunge is back. Which means your favorite childhood overalls are about to become a wardrobe must-have. But before you track down an old pair and start partying like it’s 1999, let’s take a look back at how this denim one-piece became popular in the first place.

The Return of Overalls

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March 18, 2014

The Platform Shoe: A High-Style History

Fashion, like history, often repeats itself. Case in point: platforms. With each generation, the high-style shoe seems to reappear. So, before you go tossing out last season’s wedges, let’s take a look at where platforms came from and how they’ve been reinvented time and again.

A History of Platform Shoes

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March 11, 2014

Textile Talk: The History Behind Spring’s 4 Must-Have Tribal Prints

According to the runways, tribal prints are spring’s new floral. So, since these eye-catching designs are set to take over our closets in just a couple of months, let’s look back to where the most popular ones originated.

Must-Have Prints for Spring

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February 25, 2014

Details, Details: The Features That Set Designer Bags Apart

The Louis Vuitton Speedy. The Chanel 2.55. And, of course, the Birkin. Certain handbags are simply timeless – but what gives them their staying power? To truly understand the beauty of an iconic piece of arm candy, take a closer look at the details.

Features of Designer Bags

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February 18, 2014

Fashion Phonetics: How to Pronounce Designer Names

So you have dressing like a NYFW pro down pat. But can you talk the talk? That’s essential. For a crash course in label pronunciation, take a look at the designer cheat sheet below. You’ll have Fashion Week’s must-know names mastered in no time.

Rue La La's Designer Name Pronunciation Guide

To get even more designers down, check out Harper’s BAZAAR for an A – Z guide.

By Jillian Hudon, Staff Writer

Want the lowdown on fabrics and more? Follow our What Are You (Really) Wearing? column every Tuesday.

Not a Member and like The (Style) Guide? You’ll love Rue La La. Join now.


February 11, 2014

So Tight: A History of Hosiery and Rising Hemlines

No matter what the groundhog predicts this Sunday, I’ll be adding a few dresses to my wardrobe rotation. Sure, chances are it’ll still be cold, but that’s what tights are for. Ahh, tights – the ultimate way to extend the life of your favorite dresses. Let’s take a look back at just how they became so popular.A History of Tights in Women's Fashion

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January 28, 2014

Faux Real: A Look at 3 Alternative-Leather Options

If you’re thinking of opting for something synthetic this season, you’re right on trend. But with so many leather alternatives out there, it’s tough to know which one to pick. Here’s a rundown of your options.

3 Faux Leather Types to Try

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January 21, 2014