On the Ball: Lacoste Launches New Tennis App

You’ve witnessed a home run at Yankee Stadium and seen Carly Rae Jepsen star in Cinderella. All that’s left to do? Find a free New York City tennis court to play on, obviously.

Preppy brand Lacoste’s latest app, City Tennis, aims to get you onto the courts of NYC by mitigating the where-to-play stress of private-club costs, public-court wait times, and limited court availability. Check out its court locator (with options in all five boroughs), or take in some between-set entertainment like player bios, an interactive game, and a shopping portal. 

There’s no word yet on whether the posh service will branch out to other cities. But if you simply can’t make it to the Big Apple, there’s no harm in downloading the free app and pretending you’re about to crush an opponent in Manhattan, right?

By Emily Ketterer, Staff Writer

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August 19, 2014