Our Fashion Director On the Vara’s 35th Birthday

By Jackie Nasser, Rue La La Fashion Director

Only a handful of fashion items ever make it to iconic status. Among the few: Hermès’s Birkin bag, Burberry’s trench, DVF’s wrap dress, and, of course, Salvatore Ferragamo’s Vara shoe, which turned 35 this summer.

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Photos via Salvatore Ferragamo

To celebrate the iconic shoe’s 35th birthday, the Italian fashion house launched a new site, L’Icona, where you can not only customize your own pair (yes, you can even have the sole initialed), but also see how today’s It girls – from Mira Duma to Camilla Belle – are wearing theirs.

Needless to say, my wish list just grew by one. Or, should I say, two.

Have questions about the latest fashion happenings? Tweet our Fashion Director, Jackie Nasser, at @ruelala with #askjackie.

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Jackie Nasser joined Rue La La as Fashion Director in November of 2012. In close collaboration with the merchandising teams, she leads content production for lookbooks, style tips, and curated Boutiques. Jackie is the former Lead Editor for InStyle’s sister shopping site, StyleFind.com, which she launched. Prior to that, she served as Senior Fashion Editor at Lucky and at ELLEgirl, ELLE Accessories, and ELLE.com.


August 22, 2013