The Power of Red: 4 Reasons to Wear This Rosy Hue

It’s no surprise this color leads the rainbow. Energetic. Commanding. Passionate. Vibrant to the nth degree. It also happens to be a heck of a statement when incorporated into your wardrobe. Here are four reasons no one should be without a little red.

BLG-1593 Boutique Support Curated Color Wheel

1. Fact: Though typically thought to only make women more alluring, a study that surveyed women in the U.S., Germany, and China proved that men, too, are more desirable when wearing this bright hue.

2. There’s a reason so many songs depict a “Lady in Red” – and, according to this TIME article, it triggers a come-hither effect without fail.

3. Whether rocking a tie, shoes, or lipstick in this eye-catching color, it’s an absolute no-brainer to wear around the office. Channeling confidence and control, this is one shade you should never face any meeting, client appointment, or interview without.

4. There is one overarching, awesome reason to wear this king of the color spectrum: it’s the number-one hue for heart disease awareness. There’s even a national day to flaunt your best reds (the next one is February 7, 2014… mark your calendars).

Our On a Bright Note: Colorful Clothing & Accessories Boutique opens Saturday, July 13, at 11AM ET.

By Abigail Kuzia, Editor

Not a Member and like The (Style) Guide? You’ll love Rue La La. Join now.

July 13, 2013