Little Rue: Do A Little Good

Little Rue: Do A Little Good

Over the next four weeks, whenever you shop on Little Rue, you’ll be doing a whole lot of good: for the first month, we’re donating 100% of the net profits from our Little Rue Boutiques to four childrens’ charities that we’re really passionate about. Below are the kids’ causes that our associates have chosen. Take a few minutes to learn about each charity, then vote for the charity of your choice, (the amount we give to each charity will depend on the number of votes you give it), and get ready to shop for good.

First Book
First Book is a nonprofit that provides new books to children in need, distributing more than 85 million new books to programs and schools serving children from low-income families throughout the United States and Canada. For more information, please visit First Book.

HopeLab harnesses the power and appeal of technology to improve kids’ health. Rigorous research, innovative solutions, and the direct input of young people create products that motivate positive health behavior. Learn more at HopeLab.

Room to Read
Room to Read transforms the lives of millions of children in developing countries by focusing on literacy and gender equality in education with local communities, partner organizations, and governments to develop literacy skills and a habit of reading. For a closer look, visit Room to Read.

The Alliance for a Healthier Generation
The Alliance for a Healthier Generation works to address one of the nation’s leading public health threats – childhood obesity – seeking to reduce its prevalence by 2015, and empower kids nationwide to make healthy lifestyle choices. Find out more at Alliance for a Healthier Generation.

September 6, 2011