The Rue 30: Shipping Worth Celebrating

We’re putting on our party hats. Throwing confetti. And definitely making a few impromptu purchases. The Rue 30 is here, it’s new, and we’re so excited to introduce it to our Members. Now when you make a purchase and pay $9.95 for shipping, for the next 30 days your shipping is free. Go ahead and pinch yourself (we know we did a few times), but first watch the video to learn more. And don’t forget to tell us what you plan to get during your first Rue 30!


August 25, 2011


  1. Anonymous says:

    love this – watch out Amex

  2. Anonymous says:

    Love it! There have been several things I almost purchased but really didn’t want to pay the $8+ for shipping. Now I won’t worry about it so much!

  3. Anonymous says:

    Great Idea!!!

  4. Anonymous says:

    What a clever idea; love it?

  5. Anonymous says:

    Great move! This will definitely get me in some trouble!!

  6. Anonymous says:

    Thank you!

  7. Anonymous says:

    Loveeeeeeeeeeeeeeeeeeeeeee this

  8. Anonymous says:

    This is a fantastic idea…I think I need to rethink my budget these next 30days

  9. Anonymous says:

    Now that’s a Rue La La moment. Luvvvvvvvv it!!! Now let me catch my breath it’s time to shop.

  10. Anonymous says:

    Now that’s a Rue La La moment. Luvvvvvvvv it!!! Now let me catch my breath it’s time to shop.

  11. Anonymous says:

    Great idea with the holidays just around the corner!

  12. Anonymous says:

    This is exactly what I’ve been waiting for. Great response to Amazon’s new site, who has free S&H!

  13. Anonymous says:


  14. Anonymous says:

    Yippee !!!!!! This is Fantastic !!!!!

  15. Anonymous says:

    Awesome…This is what I call CUSTOMER SERVICE!

  16. Anonymous says:


  17. Anonymous says:

    This is sooooooo nice! Thanks, Rue!

  18. Anonymous says:

    OMG!!! Rue you are fabulous! I can’t tell you how many times I stopped myself from purchasing a favorite item just because of the shipping. And let the shopping begin!

  19. Anonymous says:

    Thanks! Thanks!

  20. Anonymous says:

    This is awesome. I hardly go to the stores anymore since you have such a wide assorment of business on your webiste. This will great for my holiday shopping. Thanks to Rue La La.

  21. Anonymous says:

    Great idea.Encourages me to buy more and more !!!

  22. Anonymous says:

    Great! Thanks!

  23. Anonymous says:

    This is amazing! Such a great concept!

  24. Anonymous says:

    Sweet deal, i’ve def added items to my bag and then checked the shipping and decided not to buy after all. It’s not a deal if when you add the shipping the price is the same as regular price, so i’m happy about the Rue 30.

  25. Anonymous says:

    YAY!!!!!!!!!! Such a GREAT idea!!!!!

  26. Anonymous says:

    What about the return?

  27. Anonymous says:

    Great Idea! Now i can buy more. Thank you Rulala.

  28. Anonymous says:


  29. Anonymous says:

    FINALLY!!!!! Thank you!!!!!!!!

  30. Anonymous says:

    This is great!

  31. Anonymous says:

    Thank you for this innovative policy. I was beginning to feel like the ‘ignored step-sister’ always putting items in the basket & removing them as shipping virtually erases the deal. If only this had come 2 weeks earlier. Anyway, Thanks so much!

  32. Anonymous says:

    oh! lala!!!!!!!!!!!!!!!!!! ^v^

  33. Anonymous says:

    Good Idea! Shipping costs are what often keep me from purchasing more.

  34. Anonymous says:


  35. Anonymous says:

    LOVE. Shipping costs stop me many times, I’ll have something in my cart, but see the total with taxes (thanks NC) and shipping, and will change my mind. THANK YOU!

  36. Anonymous says:

    Love this!!!!!!!!!!!!!!! Thanks Rue!!!!

  37. Anonymous says:

    Very happy with the change – I’ll definitely order more because of it.

  38. Anonymous says:


  39. Anonymous says:

    Ideeli, Gilt…you should all watch out. Ruelala is going to eat your lunch.

  40. Anonymous says:

    Great Idea!

  41. Anonymous says:

    Awesome! Great idea! That shipping fee has allowed me to talk myself out of a number of purchases.

  42. Anonymous says:

    Just what I needed – more temptation!

  43. Anonymous says:

    Thank you! I have turned down many items on Rue because I didn’t want to pay an extra $10 to ship.

  44. Anonymous says:

    love, love, love Ruelala

  45. Anonymous says:

    So thrilled to see this-I hesitate to but things sometimes because of the shipping. Now if I see a good deal on my fave brands I don’t have to think twice!!! YAY

  46. Anonymous says:


  47. Anonymous says:

    SHUT UP!! LOVE!!!!!!!!!!!!!!!!!! XO XO XO XO!!!

  48. Anonymous says:

    Excellent idea. I can’t afford to pay 10 every day that I want to make a purchase. Especially on items that aren’t that expensive. I will certainly be shopping with Rue more often now.

  49. Anonymous says:

    Nice. I often won’t buy something small b/c it’s not worth it after you factor in shipping, so this is great!

  50. Anonymous says:

    I’m in trouble now!! Thanks- I hate paying more for shipping than the items cost!

  51. Anonymous says:

    Ok, this is pretty freaking COOL!!

  52. Anonymous says:

    That’s the way to go. WOHOO!!!!

  53. Anonymous says:

    Does this mean the purchase I made earlier today is included??

  54. Anonymous says:

    Woo Hoo!! You are the bomb!! This will definitely make shopping more pleasurable.

  55. Anonymous says:

    wow… this is great!

  56. Anonymous says:

    Another reason why I love the RUE!!!!

  57. Anonymous says:

    This is genius. Won’t even hesitate now ;)

  58. Anonymous says:

    love it!

  59. Anonymous says:

    LOVE IT!!!!

  60. Anonymous says:

    I’ll definitely be buying more now!

  61. Anonymous says:

    this is going to be trouble…haha! great idea!

  62. Anonymous says:

    Tess and Amy you two are soooo smart!!! I can’t tell you how many times I didn’t want to order just one thing because of shipping. Bring on the sales!!! I’ll buy some of the things (make-up) that I normally wouldn’t want to pay shipping for :)

  63. Anonymous says:

    Fabulous! Absolutely fabulous!

  64. Anonymous says:

    just as quite a few others have mentioned i would not purchase unless i could pick out 2 things i liked or the item had to be over a certain price to justify the $10 shipping. now, i’d better add a line in my budget for the Rue!

  65. Anonymous says:

    could it really be??? genius idea! i so agree with cantelo — this is going to get us all into some trouble! bring it on ;)

  66. Anonymous says:

    I am in LOVE! So glad you all did this. I get so many compliments on my wardrobe now but I always hesitate when just buying one item because it increases the items cost by almost 10$.

  67. Anonymous says:

    great change in policy!

  68. Anonymous says:

    uh oh… it is so on!

  69. Anonymous says:

    FINALLY!! Glad you guys read and take action on the surveys.. I am very happy about this!

  70. Anonymous says:

    watch out competitors!!!
    These people think outside the box..
    .Bravo Rue la la!!!!!

  71. Anonymous says:

    RueLaLa ROCKS….. Watch out!!!!!

  72. Anonymous says:

    Me = SUPER HAPPY!!! …My hubby and the mailman, not so much! Ha!! ; )

  73. Anonymous says:

    You guys ROCK!!

  74. Anonymous says:

    when does this launch? I bought something today, am I good for 30 days?

  75. Anonymous says:


  76. Anonymous says:

    IT’S ABOUT TIME! Thank you RuLaLa! Like others above, I too had to remove items from my shopping basket due to the taxes and then the shipping fee! Now it makes better sense to get a deal!

  77. Anonymous says:

    Man! Wish this started yesterday! Bummer…

  78. Anonymous says:

    SO awesome!! Thank you!!!!

  79. Anonymous says:

    This is fantastic! Will definitely get me making some more purchases!

  80. Anonymous says:

    Wow that is awesome. WTG Rue La La…you really care about us shopaholics!!!!

  81. Anonymous says:

    Oh my holy Rueness I love this!! I am a Rueaholic and this is going to save me a LOT of money (and make me much happier about my Rue La La “problem”). Thank you thank you!!

  82. Anonymous says:

    Awesome! I’ll definitely shop here more because of this. When does it start?

  83. Anonymous says:

    Love this! THANK YOU!

  84. Anonymous says:

    Great idea! Thank you, Rue.

  85. Anonymous says:

    What’s the catch? There’s gotta be a catch!

  86. Anonymous says:

    Thanks Ruelala!

  87. Anonymous says:

    This is great…though it is going to be a disaster for my wallet! Love the Rue ;)

  88. Anonymous says:

    I hope this applies for shipping to Hawaii too, but I doubt it.

  89. Anonymous says:

    This is really going to help the economy!!

  90. Anonymous says:

    Great idea! Better than the annual memberships (a la Amazon Prime).

  91. Anonymous says:

    Wow!!! You made my month. But I will be buying more now.

  92. Anonymous says:

    This is so perfect-your beating the other similar sites with this rule. I often stop at buying anything less costly because the postage becomes such a huge perecentage. I wil be checking you out first in the morning, no doubt! Will this last forever

  93. Anonymous says:

    Fabulous idea! You made it twice as hard now for me to resist making great purchases ;-)

  94. Anonymous says:

    Just placed an order sooo I gotta get some more AWESOME stuff…Simply LUV IT…


  95. Anonymous says:

    It is about time! I have been screaming about no free shipping for a long time! Given the addiction I have, this is a very good thing.

  96. Anonymous says:

    Does this include returns?

  97. Anonymous says:

    THANK YOU! This is definitely an incentive to purchase!

  98. Anonymous says:

    HEE HEE! You people are genius! Thank you, thank you , thank you. All the more reason for me to shop!

  99. Anonymous says:

    Love it! So, if we’ve paid for shipping during the last 30 days, does it count too? Or is this strictly on a go-forward basis?

  100. Anonymous says:

    Brilliant! I had balked at a couple purchases that I would have loved to make, but couldn’t choke down the shipping. Now, I can get those little things too!

  101. Anonymous says:

    waiiiiiit, no way. that’s awesome.

  102. Anonymous says:

    Fabulous! Thank you

  103. Anonymous says:

    Such great news only if you would ship to Canada or at least let us know before we fill the basket only to find out that it’s a no.

  104. Anonymous says:

    I LOVE IT! now this is out-of-the-box thinking!

  105. Anonymous says:


  106. Anonymous says:


  107. Anonymous says:

    Love it, This could be very dangerous for me or should I say my credit cards. ;-)

  108. Anonymous says:

    &uckin Awesome!!

  109. Anonymous says:

    Thank you SO MUCH FOR THIS!! There have been many times I didn’t purchase an item because of the price of the shipping – Woo Hoo!!

  110. Anonymous says:


  111. Anonymous says:


  112. Anonymous says:

    Woo Hoo!Thank you so much for the great values you extend to us;If it weren’t for you, I’d never get anything new because of the insane hours that I work.Brilliant marketing strategy by the way..we save shipping costs, your sales go up,sneeky!sneeky!

  113. Anonymous says:

    Why don’t you look into shipping to Canada instead? HauteLook, etc. do. Why can’t you guys?

  114. Anonymous says:

    Will this apply to shipping to Alaska? Many items don’t ship to Alaska at all. Will this change that? I’ve had to abandon many orders because my Alaska zip code was ‘invalid’.

  115. Anonymous says:

    FAB-U-LOUS….Hoo-rah-rah for Rue la la!!!!!!

  116. Anonymous says:

    What about shipping to Hawaii???

  117. Anonymous says:

    Love, love, love it! Thank you!

  118. Anonymous says:

    You are by far the best by invitation only site! Love my Rue la la

  119. Anonymous says:

    Really love this idea, very smart on your part. When does this take effect, and if I have purchased something, let’s say last week, can I order something tomorrow and not have to pay?

  120. Anonymous says:

    Seriously the best change to Rue La La since I joined!!! My postman is going to know where my house is now for sure!

  121. Anonymous says:

    That’s what makes the Rue the best and stands you out from all the rest!

    Thank you!

  122. Anonymous says:

    I just bought something yesterday with Rue La La. Will this policy be in effect for me?

  123. Anonymous says:

    So smart! How many shopping carts with just one item will not be abandoned anymore? Thanks, RueLala!

  124. Anonymous says:

    Now I can buy all the small items I want without thinking twice….thank you Rue.

  125. Anonymous says:

    this is a great idea…there were a lot of things that I wanted but decided not to get because of high shipping fees. This will definitely change that! Let the shopping begin!

  126. Anonymous says:


  127. Anonymous says:

    Ahhmaaaazzzing! Go Rue La La!

  128. Anonymous says:

    To repeat what zd9ruyxt said- Yay! Thank you! Fabulous idea- I’ll definitely be looking more often now. But will this apply for Hawaii as well? I hope so :)

  129. Anonymous says:


  130. Anonymous says:

    The best online shopping site just got better! But I think you should copy Amazon Prime, a reasonable annual fee and free shipping, period. That’s the only way I’ll buy ANYTHING I want, no matter if it’s one inexpensive item at a time. And I will!

  131. Anonymous says:

    great deal.

  132. Anonymous says:

    Love Love Love Rue La La!

  133. Anonymous says:

    This is terrific! I always thought the shipping was pretty reasonable but many times I passed on the small items because the shipping was as much as the item. This will definitely make it easier to consider those little things.

  134. Anonymous says:

    Since we have to pay sales tax in NC, shipping was getting to be a deal buster, but now with the holidays not far away . . .ooo fa la la!

  135. Anonymous says:

    Hi eatwood02, jstein104, efriar and tgiangiordano – The Rue 30 applied to any order placed today. If you recently ordered, login to Rue to check and see if you have The Rue 30 ticker – 30 Day ticker = 30 days free standard shipping!

  136. Anonymous says:

    Watch me shop more now!!!!

  137. Anonymous says:

    Sooo excited! Thank you for doing this! I love rue!

  138. Anonymous says:

    I may need to change my daily spending limit

  139. Anonymous says:

    Happy to hear that your providing this for us shoppers; it will encourage me to buy more.

  140. Anonymous says:

    Excellent. Smart and easy!!!!

  141. Anonymous says:

    YIPPEEEE!!! I’m om it!!! Thanks Rue lala, I will definitely give my delivery guy a heads up on getting a bigger tuck! LOL

  142. Anonymous says:

    Fabulous Service! Love shopping here for everything!

  143. Anonymous says:

    Thank you! That’s great!

  144. Anonymous says:


  145. Anonymous says:

    This might be the best news I’ve heard all day. Love Rue LaLa, only place I shop and now with even more reason.

  146. Anonymous says:

    Finally…thank goodness! Now I will complete purchases instead of deleting shopping bag.

  147. Anonymous says:


  148. Anonymous says:


  149. Anonymous says:

    Smart thinking! You just made a big gain over your competitors, as far as I’m concerned.

  150. Anonymous says:

    I’m on it! Saw several items I wanted today. Make sure you bring this shipping celebration back during the November/December holdiay.

  151. Anonymous says:

    looooooove rue’s customer service! you guys are the best.

  152. Anonymous says:

    A Ruelicious idea! Thankies Rue La La!! This will help a lot of people (including myself) make more purchases. I would not normally make many purchases due to the shipping. YaY!

  153. Anonymous says:

    Awesome, smart move. This will definitely make me want to shop more often.

  154. Anonymous says:

    Did someone say this will get them in some trouble? HA! I never get out of it! I love shopping! Wait, did someone say sale? K – Bye!

  155. Anonymous says:

    This will prompt me to shop more, uhoh

  156. Anonymous says:

    love it

  157. Anonymous says:

    amazeballs! def will be shopping MORE! def been times where I have wanted to buy but didn’t cause of the shipping! no excuse now! :)

  158. Anonymous says:

    LOVE IT!!!!! Those things I passed on because of shipping, I will get now..

  159. Anonymous says:

    So…what does this mean for returns??? LOVE this, as long as returns are still free!

  160. Anonymous says:

    This is so great!

  161. Anonymous says:

    This is great!!! It is even better than ideeli’s shipping deal. Looks like my purchases will be moving over!!!

  162. Anonymous says:

    YAAAAAYYYYYYY!!!! Finally, I’ve been dormant on this site b/c of trying to ration my purchases per day (I know I might be a shopaholic), but now I won’t feel guilty at all in my daily habits. Thx Rue La La!!!

  163. Anonymous says:

    WOO HOO!!!!!!!!!!!!! Awesome! THANK YOU!

  164. Anonymous says:

    Awesome solution to the shipping costs!! I’ve been tempted to buy things on Rue multiple days in a row, but really didn’t want to pay $10 shipping each time. Love it!

  165. Anonymous says:

    Another reason to LOVE Rue la la!!!

  166. Anonymous says:

    That is really great!!! Thank you.

  167. Anonymous says:

    This is great news indeed. ! more so as far as small and less expensive item is concerned.

  168. Anonymous says:

    Great! That $9.95 EVERY time got in the way. Good decision!

  169. Anonymous says:

    Wow… Recipe for disaster against my pocket… Love it

  170. Anonymous says:

    This is great news indeed. ! more so as far as small and less expensive item is concerned.

  171. Anonymous says:

    Now we’re talkin… This is a really smart move!
    Maybe you’re becoming the “Apple” of online boutique sales!

  172. Anonymous says:

    This is just fantastic!!! I LOVE you Rue La La!! <3 <3 <3

  173. Anonymous says:

    Oh, my…How wonderful!

  174. Anonymous says:

    You guys ROCK!!!

  175. Anonymous says:


  176. Anonymous says:

    This could be very dangerous—no excuse for not buying!! Love it!!!

  177. Anonymous says:

    Yay! I shop at least once a month so this is the greatest!!!

  178. Anonymous says:

    Great site now even better with new shipping,LOVE IT!

  179. Anonymous says:

    You Are Special

  180. Anonymous says:


  181. Anonymous says:

    Finally!! It’s about time! There were several times when I almost purchased but decided not to after I rethink about how much I’m paying just for shipping. Thank you!

  182. Anonymous says:

    Love it! I would have bought a lot more in the past if it weren’t for the $9.95 on shipping. It never seems to fail that I would find something to buy one day and then another item the next day so the shipping added up. Thanks for the 30-days free!

  183. Anonymous says:

    AWESOME!!! This is a wonderful idea. :) I hope they continue this!

  184. Anonymous says:

    oh great! Great as in good and also with sarcasm…my husband will be thrilled…

  185. Anonymous says:

    My only question is…after your first 30 is up, will you be able to pay the shipping for another item and have another 30 days of free shipping?

  186. Anonymous says:

    Thank you Rue Friends! What a great idea! I hope you continue this policy!!!!!

  187. Anonymous says:


  188. Anonymous says:

    A-MAZING!!!! I see lots of RueLaLa shopping in my future!!

  189. Anonymous says:

    Wow, I didn’t see even one negative comment. Good job screening the response!

  190. Anonymous says:

    are you kidding? this isn’t for us, it’s for the rue. it is designed to separate us from our money in a manner consistent with every retailer. and you all are eating it up!

  191. Anonymous says:

    This is almost as good as free shipping!

  192. Anonymous says:

    This is a great offer! I just hope that it does not cause you to send things in little Post Office plastic envelopes life Hautelook. I enjoy your site because of the great deals and the professional packaging that made it enjoyable to open !

  193. Anonymous says:

    this why people think well dressed women are airheads.

  194. Anonymous says:

    Now another reason to love rue lala. You guys are the best!

  195. Anonymous says:

    So excited! Now when I see something the day after I just made a purchase, I will buy it! Thank you!!!!

  196. Anonymous says:

    it’s awesome!!

  197. Anonymous says:

    it’s such a great!!!

  198. Anonymous says:

    Nice! Now if I want to buy a less expensive item I won’t hesitate because it won’t cost anything to ship! Hope returns are still free!

  199. Anonymous says:

    Afraid i must agree with dhgimmel…just a gimmick to get you to spend more to justify the
    $9.95 shipping cost… will end up buying things you don’t really need/want and will think you’re saving $$$…just lower the cost of shipping Rue

  200. Anonymous says:

    EXCELENTE! GRACIAS Ruela La Ahora no nos vamos a serener x el costo de shipping. (A COMPRAR)

  201. Anonymous says:

    Thanks….I love it!!

  202. Anonymous says:

    Goose bumps. Love.

  203. Anonymous says:

    Good news to me ! I will be in trouble

  204. Anonymous says:

    It’s only good if more than 1 purchase is made during the month. What is the chance of that happening? FREE IS BETTER.

  205. Anonymous says:

    I suggested lower shipping rates in my survey and even said I passed on a few items because I didn’t want to pay $10 for shipping. This is perfect for me and will encourage me to shop all month long. My hubby won’t be excited.

  206. Anonymous says:

    this is a shopaholic dream

  207. Anonymous says:

    Thanks, now I can shop til’ I drop in 30 days!!!

  208. Anonymous says:

    I am considering this a Birthday Present as today is my birthday! Rue lala is the very best shopping website and now this offering has put Rue lala way over the top!! Thanks-you-Thank-you!

  209. Anonymous says:

    This totally rocks.

  210. Anonymous says:

    WOO-WHOOOOO!!! More shoes as one can never have enough !

  211. Anonymous says:

    love it. thanks

  212. Anonymous says:

    Love ~~

  213. Anonymous says:

    Way to go Rue lala. The best idea ever. Thanks, Gracias!

  214. Anonymous says:

    Positively brilliant idea! A genious walks among you!!! Thank You!

  215. Anonymous says:

    Love that!!! Great idea!!

  216. Anonymous says:

    its about time! I have passed on many items because of the high shipping costs!

  217. Anonymous says:

    i love it

  218. Anonymous says:

    I haven’t spent a single cent on you guys since everything must be shipped 2nd Day Air to Hawaii. Do I pay $9.95 to get 2nd Day shipping now? I don’t think so. =(

    Back to Bluefly! At least they still have fair expedited flat rate shipping prices.

  219. Anonymous says:

    Thank you. Many times I hesitated when I wanted only one small item and it cost so much to ship. Now it full speed ahead. Thanks again.

  220. Anonymous says:

    I’m in trouble now!

  221. Anonymous says:


  222. Anonymous says:

    Terrific benefit. Sometimes I don’t purchase less expensive items because the shipping charge makes it a bad deal.
    Can you add a couple of additional events per day?

  223. Anonymous says:

    Finally!!!!!!!!!!! After all this time and so many orders, I will be twice as happy when I make a purchase. I surely hope this is not a one time thing, but an all the time thing.

  224. Anonymous says:

    Whoo-hoo!!! You rock!! Have to shop now….

  225. Anonymous says:

    So often I chose not to get smaller items because the shipping was just too high for some things this will really change how I use Rue. Thanks!

  226. Anonymous says:

    I am so happy for this wonderful idea!! Thank you Rue La La.

  227. Anonymous says:

    Awesome!Thank, merci, gracias my Rue La la! I am addicted to Rue La La…That will save me a lot of money!

  228. Anonymous says:

    Awesome! Might have to do more impulse buying! lol

  229. Anonymous says:

    Thank you Rue La La.

  230. Anonymous says:


  231. Anonymous says:

    FINALLY! It really bothered me that whenever I purchased something, ESPECIALLY with the “Still want it” items I still had to pay S/H when they shipped out which I thought was not fair. Thank you for doing this! Now I have more money to shop with Rue!

  232. Anonymous says:

    Hi all – for those who asked, The Rue 30 isn’t a promotion – it’s our revamp of All-Day Shipping and just another perk of being a Rue Member. Once your 30 days are up, the next time you pay shipping restarts the cycle. Happy shopping.

  233. Anonymous says:

    there are several times that I did not buy small items because of the shipping. Glad this has finally happened! Thank you!

  234. Anonymous says:

    I love this idea. I’m so glad this is not a promotion. I’m so happy this will never end!!!!!!! Now, I will be buying even more with Rue La La!!!!!

  235. Anonymous says:

    WONDERFUL news! Thank you, Rue La La — another example of your truly outstanding customer service.

  236. Anonymous says:

    Super! Spur service! Super offer! Great store!
    Thank you!

  237. Anonymous says:

    Does this apply to the order I placed last week? Please say yes!

  238. Anonymous says:

    This is a fantastic idea

  239. Anonymous says:

    This is a fantastic idea

  240. Anonymous says:

    Ohhhh baby shop on and let me show you where the action is ohhhh baby shop on !

  241. Anonymous says:

    Ohhh La La, Rue La La!! This is fantastic! There have been a few times I wanted to make a purchase, but didn’t want to pay the extra 10 bucks for shipping. This will allow me to have a lot more Fun! THANKS!!

  242. Anonymous says:

    SUPER news! THANKS! I wish all Happy shopping with RueLaLa!

  243. Anonymous says:

    sounds good!!!!!!

  244. Anonymous says:

    Unfortunately, you still don’t ship to Europe, so that doesn’t help me out.

  245. Anonymous says:

    Well if I still have to wait 7-10 days before my items are even “shipped”. Then not a great thing at least for me. But great idea I guess overall.

  246. Anonymous says:

    Great Idea!! Great Thanks!!

  247. Anonymous says:

    Does that include on returns…?

  248. Anonymous says:

    Will this include return shipping if any?

  249. Anonymous says:


  250. Anonymous says:

    So, here’s one for you….does this offer apply to Hawaii too? As always, good shipping deals never include Hawaii. Prove me wrong with this one!

  251. Anonymous says:

    ohoh..good news~~

  252. Anonymous says:

    when do you ship worldwideeeeee? :-( I am eager to buy!

  253. Anonymous says:


  254. Anonymous says:


  255. Anonymous says:

    There were so many things that I would of purchased, but did not because of the high shipping cost. Now… my concern is are they still going to charge $9.95 if you want to return something? I don’t want to pay $9.95 to ship and $9.95 to return!!!

  256. Anonymous says:

    Wow that s great. I purshase a watch over n got it Tuesday. So isRue 30 in place now if i decide to purchase within the next Saturday 30 days.

  257. Anonymous says:

    What about return shipping?

  258. Anonymous says:

    Great idea! Thanks!

  259. Anonymous says:

    What a fantastic marketing move; it benefits everyone! Can’t wait to go shopping.

  260. Anonymous says:

    Rue is the best! What a smart business decision….. par for the course with Rue. When are you going public on the stock exchange because I want to invest?!?!

  261. Anonymous says:

    Hi all – Returns Your Way hasn’t changed. You can get all the details in At Your Service. Happy shopping!

  262. Anonymous says:

    Thank you, RueLaLa!! Now keep the good stuff comin’!!

  263. Anonymous says:

    Oh lord. Look out! This rules!!!!

  264. Anonymous says:

    I keep saying that RueLaLa is THE best! You just proved it yet again! Thanx RLL!!! I agree with npasfield…I want to buy stock!

  265. Anonymous says:

    love you ~~♡

  266. Anonymous says:

    AWESOME!!!!! This is truely a LA LA moment!

  267. Anonymous says:

    Love, love, love this. Like other shoppers I delete things from my cart because I did not want to pay another shipping cost. Geat deal!

  268. Anonymous says:

    That’s what I’m talking about!!!

  269. Anonymous says:


  270. Anonymous says:

    Thank you Rue La La!! This is why I LOVE your site – your convenient return policy and this new shipping method shows how much you value your customers. You guys are THE BEST! :)

  271. Anonymous says:

    This is SOOO fantastic… There are days where I want to get one or two things, but the shipping throws me off, now… it won’t watch out PayPal it’s going to blow up!! LOL YAY!

  272. Anonymous says:

    Such a good idea! I purchase two or three times a month and it’s feels like “didn’t I just pay for shipping?” But I never want to wait to buy in case I miss out and someone else buys it before me! This is a great incentive to shop rue la la!

  273. Anonymous says:

    This dangerous but absolutely wonderful!

  274. Anonymous says:

    Your #1 on my shopping list!!!! Standing ovation!!

  275. Anonymous says:

    Is the shipping free both ways? want to know if I can return things under the $9.95 one month window. thx!

  276. Anonymous says:

    Hi awoita- Returns Your Way hasn’t changed – you can return an item for Rue Credit and free return shipping, or you can get a refund back to your original form of payment (minus return shipping).

  277. Anonymous says:

    I Love Ruelala*^o^*~~~

  278. Anonymous says:

    Now I’ll just wait for that $9.95 to turn into $5.

  279. Anonymous says:

    Awesome!! I think you will definitely see your sales increase! Thanks for listening!

  280. Anonymous says:

    Bye bye Gilt!!!

  281. Anonymous says:

    About time!

  282. Anonymous says:

    THIS IS REAL?!?!!! I am so hyped. I’ve had to pass up on a few deals because of shipping, but now my options are practically limitless. I am sitting next to my boyfriend, who I recently introduced to “Rue” and he is hooked on it as well. (:((:

  283. Anonymous says:


  284. Anonymous says:


  285. Anonymous says:

    yay! you rock

  286. Anonymous says:

    What I think? I cannot think! My brain is in ‘you are a fierce shopping freak’ mode!!! <3 Thanks Rue

  287. Anonymous says:

    this is fantastic! thanks so much for changing it up and making it more affordable!

  288. Anonymous says:

    sounds gooooooooooood!!

  289. Anonymous says:

    Fantasic! Excellent! So many times I want to order something inexpensive – but the shipping charge did not make sense. Thanks Rue!!

  290. Anonymous says:

    the person(s) who suggested/implemented the idea deserves a raise.i get discouraged shopping the site because i find things i like days apart but change my mind because i do not want to have to pay shipping.

  291. Anonymous says:

    Great Idea!!!

  292. Anonymous says:

    good idea!!

  293. Anonymous says:

    Sooo excited! Glad u All added it.. Hopefully it’s LONG TERM

  294. Anonymous says:

    Fantastic…the high shipping was always a factor in my decision making, thanks Rue!

  295. Anonymous says:

    It’s about time, Rue folks! I also ALMOST bought things MANY times but didn’t because the $9.95 is pretty high for smaller or less expensive items! Thanks for thinking of us! xoxo

  296. Anonymous says:

    so good

  297. Anonymous says:

    What an incredibly smart marketing move. I’m impressed! I bet people will buy more stuff than ever – especially during the last of their 30 days of free shipping. Great for you and great for us customers as long as we can control ourselves!

  298. Anonymous says:

    This makes Rue La La even better than ever! Paying $9.95 for shipping for 30 days makes it even easier to take advantage of all the great values on Rue La La! I’m more than hooked! :)

  299. Anonymous says:

    great news! perfect end-of-summer pick me up :)

  300. Anonymous says:

    This is exactly what the flash sale sites need. I could find something to purchase every single day on your site, but I refuse to pay the shipping on a Monday, when I just placed a large order and paid for shipping already just the day before.

  301. Anonymous says:

    I feel like a fool for shopping anywhere else. acts like they’re doing you a favor if you buy something they give you all day shiping. Big deal. Rue la la give the WHOLE month. I could have saved almost $100.00 in shiping! Thanks RUE LA LA

  302. Anonymous says:

    Great Idea!!!! Love it…

  303. Anonymous says:

    Best idea ever! Good job. This is definitely the way to go (and look at amazon’s success with mostly free shipping)

  304. Anonymous says:


  305. Anonymous says:

    This is an AWESOME feature. There have been MANY times when I did not place and order because I did not want to incur multiple $10.00 charges. WAIT, maybe this isn’t such a good idea!! GRIN

  306. Anonymous says:

    Great Idea!!!! thank~~~~~~~~~~

  307. Anonymous says:

    Thank you!

  308. Anonymous says:

    At last!! I’ve been dying for this shipping change!

  309. Anonymous says:

    Absolutely Awesome! I spend so much money here!

  310. Anonymous says:

    I am so excited about this! Thanks so much.

  311. Anonymous says:

    This is great! Love the idea!

  312. Anonymous says:


  313. Anonymous says:

    What a fabulous idea!

  314. Anonymous says:

    I went into Rue La La looking for Prada……………………….where is it?

  315. Anonymous says:

    Best idea-ever!!

  316. Anonymous says:

    This is fantastic and the best offer so far. This is very rare to find and very diffficult for others to compete with. Please keep it up.

  317. Anonymous says:

    Oh Rue~ I LaLaLa LOVE you!!!

  318. Anonymous says:


  319. Anonymous says:

    Thanks for rewarding your long time customers!!

  320. Anonymous says:

    fantastic~~~!!!! Thanks.

  321. Anonymous says:

    this is highway robbery!! it should be a annual fee!

  322. Anonymous says:

    lalla great~~~ thank.

  323. Anonymous says:


  324. Anonymous says:

    Great idea! I definately won’t pass up some of the smaller items now. You know, the super sale item for $15.00 that I WOULDN’T get because I didn’t want to pay the $10.00 shipping!! Pure genius!

  325. Anonymous says:

    now i cant wait to shop…..even more ****thats the idea right!

  326. Anonymous says:

    This is a definite incentive for me to shop here instead of the other sites I belong to… It’s a great idea and it truly makes me feel like Rue la la appreciates their customers :)

  327. Anonymous says:

    love the idea

  328. Jen says:

    Yay!!! Now if Mamabargains would do this too, my first two loves of shopping will not change! MB and Ruelala all the way! Thanks Rue!!

  329. Kiki says:

    What’s to celebrate? I live in Hawaii and your “free” shipping doesn’t apply! Please offer me something to celebrate and I’ll visit your site more!

  330. Anonymous says:

    I’m sorry, but I do not want to have to pay for shipping EVER. It’s bad enough half the stuff I buy online is final sale and cannot be tried on, if the shipping was free all the time, it would be a much greater incentive.

  331. Stephanie says:

    I was very disappointed with this. I was sent my daily email with a reminder that I had one day left of my free shipping from the Rue 30. However, I was charged $9.95 for shipping a small wallet and when I contacted Rue La La, I never heard back.

  332. Patti says:

    PLEASE, stop the emails !!

  333. cho youn hwi says:

    good idea!!!
    I love it ♥

  334. cesar says:

    please unsubscribe me….